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Design Matters

Creative ideas, practical tips and insider info — the Superside blog helps your team get great design done at scale.
The World Needs More Women in Design Leadership
Superside News

The World Needs More Women in Design Leadership

Cassandra King
Cassandra King
|

10 min read

Why aren't more women in design leadership? We interviewed 4 female designers at Superside to learn about their paths in design.

Design Team Structures: How to Optimize Your Team for Better Results
DesignOps

Design Team Structures: Centralized, Embedded and Flexible

Team Superside
Team Superside
|

8 min read

There are 3 main types of design team structures: centralized, cross-functional and flexible. Keep reading to find out what team structure works best!

Design Champion’s Toolkit: How to Advocate for Design
DesignOps

Design Champion’s Toolkit: How to Advocate for Design

Cassandra King
Cassandra King
|

11 min read

In this toolkit you’ll find everything you need to champion design within your org. We’ll cover 5 ways to do it, along with some scenarios and practical tips.

Superside Update: Easily Create & Share Projects
Superside News

Superside Update: Easily Create & Share Projects

Team Superside
Team Superside
|

3 min read

This month the team put out some great new updates to our project creation flow, along with share links to make collaboration easier.

What is a Brand Audit? 6-Step Guide
Brand Management

What is a Brand Audit? 6-Step Guide

Cassandra King
Cassandra King
|

9 min read

Learn about how to conduct your own brand audit with this simple 6-step process. We also outline the benefits of performing an audit on your brand with tips.

5 Step Brand Development Process from Ideation to Launch
Brand Management

Simple 5 Step Brand Development Process

Cassandra King
Cassandra King
|

11 min read

A brand doesn't happen overnight, that's why brand development is so important. We cover what brand development is with 5 steps on how to implement your own.

8 Types of Advertising Design with Tips and Examples
Advertising Design

8 Types of Advertising Design with Tips and Examples

Andres Levinton
Andres Levinton
|

8 min read

What is advertising design? In this guide we walk through the top 8 types of ad designs with examples to help inspire your next campaign.

Superchat: A Better Way to Deliver Feedback in Superside
Superside News

Superchat: A Better Way to Deliver Feedback in Superside

Team Superside
Team Superside
|

3 min read

With the recent launch of Superchat, a fast and easy way to deliver feedback and get updates on your projects, you can now communicate directly in the app.

Fifty Design Blogs to Inspire You
Digital Marketing

45 Best Design Blogs in 2021

Team Superside
Team Superside
|

18 min read

Blogs are an excellent source of inspiration and education for both designers and non designers. See our list of the 45 best design blogs.

Marketing Design Guide for Non-Designers
Digital Marketing

Marketing Design Examples & Tips

Cassandra King
Cassandra King
|

9 min read

Strong marketing design is a critical part of any company’s overall success, that's why we created this simple guide for non-designers.

Roundup: The Top Nine Rebrands of 2019
Brand Management

Roundup: The Top 9 Rebrands of 2019

Ben Myhre
Ben Myhre
|

11 min read

2019 was a big year for rebrands. From Slack to Sears, a lot of companies took the plunge. See which brands made our list.

The Best Online Holiday and Christmas Ads of 2019
Digital Marketing

The Best Online Holiday and Christmas Ads of 2019

Alisha Sackett
Alisha Sackett
|

8 min read

See which companies made our list of the best Christmas ads from 2019. Ranging from video commercials to Instagram posts these brands pulled out all the stops.

Designed for Conversion: 13 Product Page Design Examples and Tips (Series, Pt. Two)
UI Design

13 Drool-Worthy Product Page Designs

Amrita Mathur
Amrita Mathur
|

9 min read

From Wealthsimple to Mini Cooper, we gathered 13 product page designs to get inspired by. We've also outlined some quick tips to help you increase conversions!

Logo Redesign: Superside Reimagines Environmental Organization Logos
Brand Management

Superside Reimagines Environmental Logo Designs

Haley Grant
Haley Grant
|

11 min read

From Sierra Club to the Ocean Conservancy Superside rethinks environmental organization logos. See how these logo redesigns turned out in this post.

Designed for Conversion: 9 Examples of Effective Homepage Design (Series, Pt. 1)
UI Design

9 Examples of Effective Homepage Design

Amrita Mathur
Amrita Mathur
|

9 min read

Looking for inspiration on ways to bump up those website conversions? You’re in the right place. We found 9 homepage design examples, made to convert.

The UX Design Principles Behind Five of The Most Successful Health and Fitness Apps
UX Design

UX Design Principles From 5 Top Health and Fitness Apps

Team Superside
Team Superside
|

6 min read

Implementing UX design principles can impact your bottom line. See how these 5 health and fitness apps are optimizing for user experience with great designs.

UX Design Series: Photo Editing Mobile Apps
UX Design

UX Design Series: Photo Editing Mobile Apps

Team Superside
Team Superside
|

7 min read

UX design directly impacts a business’s bottom line. Learn more about the best practices for photo editing apps UX design.

Generational Marketing: Why it Matters and How You Can Best Implement It
Digital Marketing

Generational Marketing: Why it Matters & How to Implement it

Amrita Mathur
Amrita Mathur
|

6 min read

When it comes to advertising to different generations, one size rarely fits all. Discover the importance of generational marketing and how to implement it.

How a Design Strategy and Culture Drives The Best Customer Experience
DesignOps

How a Design Strategy & Culture Drives The Best Results

Amrita Mathur
Amrita Mathur
|

7 min read

Products that delight customers don’t just happen – they’re designed. Here's how to infuse your company culture with a winning design strategy.

Tips for Faster Prototyping in Figma and Sketch
DesignOps

Tips for Faster Prototyping in Figma and Sketch

Team Superside
Team Superside
|

5 min read

Try it before you buy it is a good mantra for any product design. With these tips for Figma and Sketch, you can speed up the all-important step of prototyping.

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Superside is a revolutionary way for businesses to get good design done at scale.
Trusted by scale-ups and enterprise teams, Superside makes design hassle-free for Marketing, Sales, Creative and Product Design teams by combining top designers and project managers from all over the world, with purpose-built technology and the rigour of designops. Since inception, Superside has been a fully remote and distributed company based in Palo Alto, California, with 180+ employees working across 50+ countries and 19 timezones.
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