Category

Video Marketing

YouTube is the 2nd largest search engine in the world after Google. If you're not creating video for the platform, or social media giants like Facebook, Instagram, and TikTok, you're missing an enormous segment of the market.
12 min to read

9 Top Outsourced Video Production Services for Brands in 2026

As the most impactful content format with unmatched ROI, virtually every enterprise marketer taps into video to win customers. In fact, 93% of marketers now consider video a crucial part of their overall strategy. But most encounter several hurdles along the way: High-quality video production can be costly, and both traditional video agencies and in-house teams are often stretched to their limits in the scramble to meet the demand for various formats. It’s an all-too-common dilemma, as our “Overcommitted” report unpacks.
12 min to read

15 Best Corporate Animation Examples From Top Brands in 2026

Worldwide, video marketing and communications are gaining momentum, with businesses increasingly relying on animation to convey their messages. Currently, 60.8% of marketers use animation in their social media campaigns, and 37% employ animated explainer videos to simplify complex ideas into visual stories. The channel is popular for a reason: Videos engage and educate audiences more effectively than text and static images. Viewers retain 95% of a message when they watch it in a video, compared to just 10% when reading text. Animated videos, in particular, leverage this advantage by combining movement, color and narrative to make information memorable and engaging.
11 min to read

10 Top Global SaaS Video Production Companies in 2026

If you’re operating in the SaaS world, strategic creative video content can take your marketing efforts to skyrocket success. 97% of marketers believe visual content, like explainer videos, helps target audiences better understand their brand’s offering. This is why almost 82% of consumers say brand videos convinced them to make a purchase. Top videos power brand awareness, educate customers and boost conversion rates.