Superside integrates AI into its design services by leveraging it alongside a team of 60+ and growing AI-certified creatives to ensure efficient and high-quality outcomes. Our AI-enhanced projects consistently achieve high customer satisfaction scores, reflecting our commitment to delivering top-notch results through a blend of human expertise and cutting-edge technology.

No–at Superside, all design tasks are not solely completed by AI. Our human creatives play an integral role in every project, collaborating with AI to deliver tailored, high-quality design solutions. Unlike many AI design agencies, we pass all the cost savings from using AI services directly to our customers. For instance, if a project originally estimated at 10 credits of work is completed in 6 credits with AI services, the remaining 4 credits' worth of savings can be applied to another project or rolled over to the next month. Additionally, our commitment to quality ensures that the baseline quality of AI-enhanced projects matches that of normal projects, ensuring consistent excellence across all our deliverables.

AI enhances the efficiency of design projects at Superside by using generative AI technology to help customers explore a greater range of concepts more quickly while streamlining resource allocation and production times. This collaboration has resulted in a 70% faster turnaround time from creative development to project delivery. With over 500 projects completed to date, we continually train approximately 40 new creatives each month to effectively utilize AI tools, further optimizing efficiency and productivity.

Yes, if you prefer a more hands-on, human-centric approach, you can absolutely request projects without AI involvement. However, it's worth considering the trade-offs–while skipping AI might offer a traditional touch, it could mean missing out on lightning-fast turnaround times, cost savings, and a burst of creativity that sets your brand apart. It's important to note that while AI offers significant benefits, the baseline quality of projects remains the same whether AI is used or not. This ensures that the final deliverables meet your company's standards and brand consistency, regardless of the approach taken.

Yes, your designs will be unique even if you use our AI-enhanced design services. We ensure that each design reflects your brand identity distinctly. We have helped some of our customers generate 3,300 unique images and reduced design time by 37.5%. Our AI creative experts shape unique visual tones and distinctive design elements to craft a consistent and impactful brand narrative. For instance, We helped Amsive create 12 groundbreaking visuals, all 100% unique on-brand. Each project at Superside receives a purpose-built team tailored to its unique objectives and style, emphasizing the importance of uniqueness in every design.

Superside aligns with your existing brand guidelines to ensure brand consistency in AI-enhanced design or any kind of design. When needed, we can even help you develop or evolve your brand guidelines and design systems. Throughout all of our processes, we use strict quality control measures, combining AI analysis and human expertise to catch any deviations.

Yes, AI can significantly reduce turnaround time for design tasks. In our own experience, AI-enhanced projects use an average of 60% fewer design hours. Beyond automating time-consuming tasks like resizing and reformatting, AI gives you more room for human creativity and exploration. From brainstorming and concepting to streamlining and optimizing, AI lets you do more with less.

Yes, with Superside, you can give your input and feedback as your design evolves with AI. In fact, we build it into the process, ensuring that customers are an integral part of the review and feedback stages. Once you submit a project through our collaboration platform, your project manager will review your request and confirm your expectations. Then you’ll be included at every step from concept development to final approval. We continually evolve our collaborative platform and customer experience, adding integrations like Slack and Asana as well as enabling sharable links for all shareholder reviews.

No, there are no additional costs associated with AI-enhanced design services with Superside. Our customers pay for the overall design subscription service, which may (or may not–the choice is yours!) include the utilization of AI. If any, our AI-enhanced designs are cheaper, maintain the same quality and offer faster turnaround times, ensuring that the savings are passed on to the customer. On average, our AI-enhanced capabilities save 60% of credits per project, with all savings directly benefiting the customer. This cost-effective approach allows customers to leverage AI technology without incurring any additional expenses, making Superside's AI-enhanced design services a valuable choice for your business.

Using AI in design projects brings many advantages. It automates tasks, gives insights data-based insights, enables personalized experiences and boosts creativity. In addition to efficiency and cost-savings, it lets you explore more creative approaches and scale your overall design capacity. With novel approaches, it sets you apart from the crowd. And, as generative AI continues to evolve and improve, the possibilities are nearly endless.

Our AI is applied to design and marketing workflows for a range of industries. Whether they're SaaS or medical, it's more about the design than the industry application. As an outsourced marketing and creative partner, Superside has helped hundreds of brands across a range of industries from high-tech to imperfect foods. Beyond the industry, the common denominator is Superside's ability to help high-growth customers scale their design. Some of the most common use cases for our AI-enhanced design services have been developing custom image libraries and scaling ad design. However, AI keeps evolving and so is Superside. Any industry relying on design, user experience and data-driven decisions can benefit from AI-enhanced design services.

AI helps save costs in design projects in several ways. It automates tasks like image editing and data processing, which means less manual work, faster turnarounds and lower labor costs. Because designers can work more quickly, there's less risk during the concept exploration and development phase, letting you try new ideas and more of them, with less risk. It also makes teamwork smoother, reducing misunderstandings and do-overs. Plus, AI speeds up design and testing, so there's less back-and-forth and less money spent on corrections. That’s how AI's automation and optimization in the design process lead to significant cost savings.

AI design tools have gotten really good and can make top-notch stuff in many cases. However, whether they can match human-made designs depends on a few things. For tasks that are repetitive and need to follow strict rules, like making basic graphics or layouts, AI can often do just as well as or even better than humans in terms of speed and consistency. But in situations where emotions and originality matter more, AI designs might not quite measure up to what humans can do. Human designers bring their own unique ideas, feelings, and cultural understanding to the table, which can be tough for AI to copy.

After research and evaluation, we've curated a selection of the most reliable AI tools available. These tools include; ChatGPT, DALL-E, Midjourney, Craft, Pika, Adobe and many more. Our commitment is to ensure that you benefit from cutting-edge technology, backed by proven reliability and performance. Trust in our expertise to bring you the best in AI innovation.