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Email design services

Email campaigns that deliver results without the production bottlenecks

Superside designs and delivers on-brand, high-converting emails that scale fast. From campaigns to modular systems, we build directly in your CRM so you don't have to.

End-to-end email creationEnd-to-end email creation
Email design systemsEmail design systems
CRM-native developmentCRM-native development
Growth and lifecycle flowsGrowth and lifecycle flows
Modular templatesModular templates
Email performance optimizationEmail performance optimization
trusted by 500+ of the world’s top brands
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Every email counts

No brand wants

to be seen as spam

Disjointed design and development delays hurt email performance and brand perception.

Your in-house team is already stretched thin, generic templates lack brand consistency, and juggling external devs is a slow, frustrating process. To get the scale and consistency you need, you're going to need some help.

The solution

Your email pipeline, powered by Superside

From email campaigns to full design systems, we design, write, and build emails that convert, inside the tools you already use.

End-to-end email creation

Fully branded email design, copy, and development for one-off or recurring sends.

Email design systems

Reusable components built for scale, flexibility, and brand consistency.

CRM-native development

We build directly in tools like HubSpot, Salesforce, Klaviyo, and Mailchimp.

Growth and lifecycle flows

Automation that converts prospects, nurtures leads, and deepens loyalty.

Modular templates

Mix-and-match email modules that speed up production and testing.

Email performance optimization

A/B testing, audits, and updates to improve open rates and conversions.

Tailored flows

Emails that look better, load faster, and convert more

The way you send a promo code should be different from how you communicate with internal teams. We tailor emails to where they'll be seen and by who.

Promotional campaigns

Branded, time-sensitive sends designed to drive clicks and conversions.

Onboarding series

Automated flows that welcome, guide, and activate new users.

Transactional messages

Operational emails that stay on brand and functional at scale.

Internal communications

Employee-facing updates and announcements with marketing-level polish.

Product announcements

Feature updates and launch emails that inform, excite, and drive usage.

Localized campaigns

Tailored content for segmented audiences across regions, languages, and devices.

how we work

An embedded team of email experts

From strategy and design to build and QA, we plug into your workflow to deliver fast, consistent email execution at scale.

1
Modular by default

This month? A plug-and-play email template. Next month? End-to-end email campaign strategy, content, design, and all the targeted iterations. Our team flexibly fits your needs.

2
Performance-first design

Every layout, section, and message is built to drive action, build loyalty, and convert.

3
CRM-native builds

We can build responsive emails directly within your CRM (or in HTML), ensuring they look great on every device. No dev help needed.

4
Cross-functional team

Designers, copywriters, and email devs, all under one roof and working together seamlessly. Plus, everything else you might need to complement your email brief, from landing page design to video production.

5
Streamlined workflows

Centralized briefing, reviews, and collaboration through our platform, Superspace.

Daniel Bell

“Without Superside, almost like an extension of our team, we just wouldn’t be able to do it. We use Superside a lot to automate multiple assets and taglines, and aspect ratios.”

Daniel Bell, Manager of Brand at Booking

Now imagine this creative power behind your next project

This is just one of many creative services—what you do with them is up to you. Let's chat.

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UX Design

Yes! All Superside subscriptions come with access to our graphic design services, ensuring that email design is covered in every plan. Your chosen pricing tier grants you access to these creative services, enabling you to quickly launch your email design projects in less than 24 hours. This flexibility allows you to leverage additional services such as social media content creation, motion design and campaign development, all aimed at enhancing your email design capabilities and helping you achieve new levels of success.

Any team at scale-ups and enterprises can leverage Superside’s email design services when their internal creative resources are fully engaged. Marketing, brand and business teams across companies of all sizes rely on Superside to expand their capacity, freeing up in-house designers from daily tasks such as email design to focus on larger strategic projects.

Superside stands out from other email design services for several key reasons. Unlike many design companies that struggle to create on-brand email designs or deliver creative that feels disconnected, Superside excels by providing teams with always-on access to an elastic creative team that deeply understands your brand. With Superside, the process is fully-managed for you. This hands-on approach guarantees that your email designs are not only high-quality but also align perfectly with your brand's objectives and standards. Superside offers a unique blend of creativity, brand expertise and efficient project management that sets them apart from other email design services, ensuring that your email campaigns are visually compelling, on-brand and highly effective.

Yes, we do offer custom plans for email design as well. While our standard levels are designed to accommodate the needs of every customer in email design, we can customize the number of credits for larger and more complex email production needs. In any case, all our plans are identical, giving you full access to everything you need within a single subscription, regardless of the total number of credits you have or may end up using.

Great email design offers numerous benefits to both marketers and recipients alike. It enhances brand perception by presenting a professional and cohesive image, thereby building trust and credibility with the audience. Effective design elements help in conveying messages clearly and compellingly. Well-designed emails improve user experience by making content more accessible and engaging, leading to higher click-through rates and conversions. They also contribute to increased brand recognition as visually appealing emails are more likely to be remembered and shared. By focusing on great email design, marketers can achieve better campaign performance, stronger customer relationships and improved overall marketing ROI.

Email graphic design is the art and practice of creating visually appealing and effective email communications that captivate recipients and drive engagement. It's a blend of aesthetics and functionality, where designers strategically use layout, color schemes, typography and images to convey a brand's message, evoke emotions, and prompt actions such as clicking links or making purchases. A well-designed email stands out in a crowded inbox, ensuring that the content is not only read but also appreciated. It involves understanding the target audience, creating responsive designs that look great on any device and balancing creativity with usability to enhance the overall user experience.

Good email design is clear, simple and visually appealing. It includes consistent branding, relevant images, and a clear call-to-action. It's responsive, looks great on any device and uses whitespace effectively. Personalization and readability also play key roles, making it easy for recipients to engage with and understand the content. We’d say that good email design balances aesthetics with functionality to create a positive user experience and achieve marketing goals effectively.

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