Tag

#Trends

10 min to read

12 best digital ad campaign examples for 2025 marketing

In a world that groans under the number of ad campaigns launched daily, a standout campaign can be nothing short of transformative. It has the power to elevate your brand from obscurity to cultural relevance, sparking immediate recognition, engagement and long-term loyalty. Sure, not many brands can pull off a Nike-level campaign from day one. However, working with a creative partner like Superside—experts in delivering world-class design solutions and marketing strategy services for ambitious brands—can significantly boost the success of your business’s next digital advertising campaign.
12 min to read

5 AI video trends & predictions for 2025 according to our experts

Just a few days ago, Runway launched its Gen-4 AI video model—its most advanced model to date. By the end of 2025, chances are, it’ll already be out of date. That’s the pace we’re looking at when we talk about AI-generated video content. With the speed at which these advances are taking place, there’s no question AI video will transform marketing as we know it.

15 best meme marketing examples from big brands in 2025

Doge, Pepe the Frog, Grumpy Cat or Flex Tape. Most of us have shared a spot-on meme with friends or coworkers. Still, many brands overlook the fact that memes aren’t just silly jokes but powerful marketing tools. Audiences expect marketing that blends seamlessly into their social feeds, and over 60% of people say they’re more likely to buy from brands that use memes.
12 min to read

7 short-form video trends to maximize impact in 2025

Short-form video’s popularity is skyrocketing. Thanks to the likes of TikTok, Instagram Reels and YouTube Shorts (and our diminishing attention spans), the way people consume media has shifted dramatically. These days, people crave bite-sized, engaging snippets of content that entertain, educate and connect us. Short-form video ticks all these boxes. This is why brands are tapping into the format for its high shareability and potential for rapid audience growth like never before.