Trust Center

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Safeguarding your data & privacy at Superside

Superside is shaping the future of enterprise creative with an AI-first approach that combines world-class talent with trusted AI tools and our AI-powered project management platform, to deliver at scale. Guided by transparent, secure, and responsible practices, we help organizations scale creative work with confidence and control at every step.

Transparent

  • Superside is not a provider of general-purpose AI models (”GPAI"), frequently referred to as “Generative AI”, “Large Language Models”, or “Foundation/Base Models”. Superside is also not a downstream modifier - we do not perform any modifications or “fine-tuning” of GPAI.
  • Superside is a deployer (sometimes referred to as a “professional user”) of third-party GPAI tools, but we do not deploy any high-risk AI systems to our Customers.
  • Superside complies with applicable AI regulations, including the EU AI Act and emerging U.S. state requirements.
  • Under the EU AI Act, Superside is a deployer of non-high-risk AI systems. Accordingly, Superside meets the Act’s universal obligations (which apply to all AI Systems i.e. AI literacy), and transparency obligations (which apply to certain AI Systems i.e. interaction awareness, and generation/manipulation of deep fakes).
  • Superside is human-led by design, with AI built in wherever it makes the work better. We use AI where it counts—to help our teams deliver bolder ideas, faster execution, and better results for the brands we work with, including:
    • Explore more creative directions earlier in the process
    • Reduce repetitive and manual tasks
    • Scale consistent, high-quality output without burnout
    • Help teams focus on concepting, storytelling, and decision-making
    • Build flexible systems that evolve with our clients’ brands
  • Using our deep expertise across a wide range of AI tools, our teams move more quickly, explore more creative directions, and deliver sharper work, always guided by human judgment and brand understanding.
  • All of Superside’s AI-powered features are clearly marked. You will never interact with an AI without knowing about it first.
  • We are fully accountable for our AI usage in the delivery of our services. You will always know when AI is being used and can ask for any level of detail you desire to understand further.
  • You decide whether and how AI is used in your projects. Every time.
    • Account-level controls: Set your AI preferences at the account level. When AI is disabled, it's unavailable for any project under your account—no exceptions.
    • Project-level flexibility: Enable AI at the account level but disable it for specific projects. You get granular control exactly where you need it.
    • Your preferences: We work closely with you to implement your preferences. If a specific request can’t be met, we’ll proactively communicate that and collaborate with you on clear, acceptable alternatives.

Secure

  • Superside completes a SOC 2 Type II audit annually, performed by a trusted third-party, with continuous control monitoring through our security and compliance platform, Drata.
  • AI Governance Committee: Our dedicated AI Governance Committee oversees Superside’s use of AI ensuring responsible and ethical use across the organization.
  • Comprehensive policies: All personnel are required to read and acknowledge our AI Acceptable Use Policy on an annual basis. Ensuring that AI is used responsibly and that your instructions are followed at every stage.
  • Regulatory readiness: We maintain a forward-looking roadmap for compliance with evolving global AI regulations, including the EU AI Act.
  • AI Risk Management: We conduct regular AI risk assessments and implement mitigation strategies to proactively address potential risks.

Enterprise-grade security is built into every aspect of how users collaborate and get work done. Our security program includes independent assurance and clear operating controls, including:

  • Annual third-party penetration testing.
  • Annual Security training for personnel.
  • Data privacy: Superside complies with applicable data protection and privacy laws, including the GDPR and the CCPA.
  • Encryption at rest and in transit, continuous monitoring, and strict access practices.
  • SSO Support: Users may login to our platform (Superspace) using Google SSO or SAML.
  • We offer a streamlined access to our platform with Role-Based Access Control (RBAC), which allows customers to use logical access definitions for better control over accounts and usage.
  • Learn more about our security efforts here
  • We follow a strict vendor review and approval policy. Our team carefully assesses each tool’s capabilities, output quality, and data handling practices to ensure we maintain the right balance between privacy, security, creative quality, and efficiency.

Responsible

  • Superside is human-led by design, with AI built in wherever it makes the work better.
  • We do not deliver unmodified AI output to customers unless expressly requested. Every AI-generated element incorporated into deliverables is reviewed, refined, and elevated by our world-class creative professionals.
  • AI helps us work faster and explore more possibilities. But it's always guided by human judgment and brand understanding to ensure quality, remove bias and hallucinations, and deliver great work.
  • Superside requires personnel to be AI-literate before using AI tools to provide our services. Both our mandatory and advanced training programs are role-appropriate and aligned with our responsible AI standards.
  • Training content is reviewed and updated regularly as tools, risks, and regulations evolve.

Intellectual Property & Indemnification

  • We respect the intellectual property rights of authors and our customers. We stay abreast of the latest developments in intellectual property law to ensure that we handle all rights appropriately.
  • Superside stands behind the originality and authenticity of our deliverables. The IP infringement indemnity we provide to all of our customers doesn't distinguish between human authored deliverables and deliverables incorporating any form of AI output.

Master Service Agreement

  • The standard MSA contains the terms and conditions that govern the services. Learn more here
  • Superside is committed to building a more sustainable future by reducing our greenhouse gas (GHG) emissions and continuously improving our environmental performance.
Tor Egil
David Grenville
Fredrik Thomassen
Tor Egil
David Grenville
Fredrik Thomassen

Our multi-layered controls, governance framework, and human oversight ensure that AI enhances quality rather than compromising it.

Tor Egil, VP of Engineering at Superside

We use AI responsibly and we stand behind the originality and authenticity of every deliverable we produce. Our indemnification commitments remain the same, whether AI is used or not.

David Grenville, Director of Legal at Superside

Trust starts with transparency. At Superside, you’ll always know when AI is part of the work and how our creatives are using it. We’re building enterprise creative that scales with confidence.

Fredrik Thomassen, CEO at Superside

Our multi-layered controls, governance framework, and human oversight ensure that AI enhances quality rather than compromising it.

Tor Egil, VP of Engineering at Superside

We use AI responsibly and we stand behind the originality and authenticity of every deliverable we produce. Our indemnification commitments remain the same, whether AI is used or not.

David Grenville, Director of Legal at Superside

Trust starts with transparency. At Superside, you’ll always know when AI is part of the work and how our creatives are using it. We’re building enterprise creative that scales with confidence.

Fredrik Thomassen, CEO at Superside
SOC2 Type II
EU AI Act Ready
GDPR Compliant
Committed to Sustainability

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