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Design Matters

Creative ideas, practical tips and insider info — the Superside blog helps your team get great design done at scale.
The Good & the Bad of Sustainable Branding
Brand Management

The Good & the Bad of Sustainable Branding

Haley Grant
Haley Grant
|

12 min read

Is a company always as green as it claims? From H&M to Adobe, discover the best and the worst of sustainable branding in an era defined by climate change.

The Empathetic Design Approach: The Importance of Buyer Empathy for Design Project Success
DesignOps

The Importance of Design Empathy for Project Success

Haley Grant
Haley Grant
|

6 min read

We all know the importance of user empathy. But what about design empathy? Unlock the secret to successful designer-client relationships with empathetic design!

Design On Demand, Not Agencies, Will Define Marketing’s Future
Digital Marketing

Design On Demand: The Future of the Creative Industry

Simon Constantine
Simon Constantine
|

6 min read

In this post we cove why design on demand beats the traditional design agency model for marketing and business teams.

Think hiring an in-house designer is the safe choice? Think again.
DesignOps

Is Hiring an In-House Designer a Good Choice?

Simon Constantine
Simon Constantine
|

6 min read

Every company needs design, but recruiting a full-time designer could cost you more than you think. Find out if hiring an internal designer is the right choice.

The Ultimate Guide to Design Styles
Digital Marketing

The Ultimate Guide to Design Styles

Haley Grant
Haley Grant
|

9 min read

This guide will help both clients and designers better understand what the different design styles are and what characteristics define them.

Design Marketplaces: Do you get what you pay for?
DesignOps

Design Marketplaces: Do You Get What You Pay for?

Simon Constantine
Simon Constantine
|

11 min read

Design marketplaces are popping up everywhere, but are they all they’re cracked up to be? There's a better way to solve your design outsourcing needs.

Political Cartoons: An Analysis of the Timeless Visual Staple in Worldwide Politics
Design Inspiration

Political Cartoons Analysis: A Brief History

Haley Grant
Haley Grant
|

11 min read

Political cartooning is an effective communication tool that has stood the test of time. Learn about its history and origins in this political cartoon analysis.

30 Design Disasters That Will Make You Cringe Almost as Hard as You Laugh
Design Inspiration

30 Design Disasters That Will Make You Cringe

Sarah Pendleton-Moorhead
Sarah Pendleton-Moorhead
|

7 min read

From horrifying hedgehog teeth to unintentionally dirty designs, these design disasters range from hilarious to downright creepy.

99designs Mystery Shopping
Design Inspiration

99designs Contests: Process, Pros and Cons and How to Win

Alisha Sackett
Alisha Sackett
|

11 min read

We went undercover as Velocity Consulting to assess whether entering a 99designs contest is worth the money, time and effort.

From Cave Paintings to PowerPoint: The Evolution of Presentations
Presentation Design

Cave Paintings to PowerPoint: The Evolution of Presentations

Haley Grant
Haley Grant
|

9 min read

The importance of presentations in business is undisputed. Discover how this powerful communication tool has transformed from the 1950s to today.

Taylor Swift’s Album Cover Designs
Brand Management

The Evolution of Taylor Swift Album Cover Design

Haley Grant
Haley Grant
|

10 min read

Discover the evolution of Taylor Swift album cover design, and how they are symbolic of her metamorphosis from a young country signer to a mega pop icon.

Designing a Cleaner Future - World Environment Day
Design Inspiration

Examples of Artists Inspiring You to Save the Environment

Sarah Pendleton-Moorhead
Sarah Pendleton-Moorhead
|

9 min read

Artists and designers around the world have joined hands to spread awareness about the environmental challenges we are facing together as a species.

Pokémon: The Design Evolution Behind the World’s Largest Media Franchise
Digital Marketing

The Design Evolution of the Pokémon Franchise (1996 - 2020)

Haley Grant
Haley Grant
|

10 min read

Check out the graphic design evolution behind the world’s largest media franchise, Pokémon, that has sparked generations to “go catch ’em all!”

The Ever-Changing Graphic Design of Magazine Covers as a Visual Historical Timeline
Design Inspiration

The Evolution of Fashion Magazine Cover Designs

Haley Grant
Haley Grant
|

12 min read

Fashion magazine covers convey a historical timeline of cultural movements. Explore the cover design behind some of the world’s most iconic publications.

What You Can Learn from The Best-Selling Package and Label Designs
Brand Management

20+ of the Coolest Packaging Designs

Team Superside
Team Superside
|

9 min read

The secret to effective product packaging? Talented and experienced designers who understand what packages and labels must include. See these 21+ examples!

Top 15 House And EDM Music Festival Visual Identities And What They All Have In Common
Brand Management

Top 15 House and EDM Music Festival Brand Identity Examples

Team Superside
Team Superside
|

14 min read

From attracting more customers, to making a lasting impact, having a powerful music festival brand identity is the key to success. We've got 15 examples!

Why Location Branding Is The New Must In Today's Disrupted Travel Market And The Places That Are Nailing It
Digital Marketing

Trends in Location Branding & Places that Do it Best

Team Superside
Team Superside
|

11 min read

Location branding brings together a place’s offerings, the experience of visiting it, and the locals’ perception of it under the same umbrella. Learn more.

20+ Marvel Posters with the Best Design
Design Inspiration

20+ Marvel Posters with the Best Design

Team Superside
Team Superside
|

13 min read

We’ve compiled 20 Marvel posters that have awesome designs. We also outline exactly why these posters stand out!

The Blog of Ice and Fire
Brand Management

Brands of Thrones: A Blog of Ice and Fire

Team Superside
Team Superside
|

13 min read

We decided to take a look at the design and branding of the Great Houses of Westeros from Game of Thrones. We break down the good, the bad, and the ugly.

15 Creative Tools for Book Cover Design
Brand Management

15 Creative Tools for Book Cover Design

Team Superside
Team Superside
|

6 min read

With the rise of e-books and e-readers, book cover design is more important than ever. We compiled a list of 15 tools that can help you DIY your own cover.

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Superside is a revolutionary way for businesses to get good design done at scale.
Trusted by scale-ups and enterprise teams, Superside makes design hassle-free for Marketing, Sales, Creative and Product Design teams by combining top designers and project managers from all over the world, with purpose-built technology and the rigour of designops. Since inception, Superside has been a fully remote and distributed company based in Palo Alto, California, with 180+ employees working across 50+ countries and 19 timezones.
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