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Design Matters

Creative ideas, practical tips and insider info — the Superside blog helps your team get great design done at scale.
UX Design Series: Photo Editing Mobile Apps
UX Design

UX Design Series: Photo Editing Mobile Apps

Team Superside
Team Superside
|

7 min read

UX design directly impacts a business’s bottom line. Learn more about the best practices for photo editing apps UX design.

Generational Marketing: Why it Matters and How You Can Best Implement It
Digital Marketing

Generational Marketing: Why it Matters & How to Implement it

Amrita Mathur
Amrita Mathur
|

6 min read

When it comes to advertising to different generations, one size rarely fits all. Discover the importance of generational marketing and how to implement it.

How a Design Strategy and Culture Drives The Best Customer Experience
DesignOps

How a Design Strategy & Culture Drives The Best Results

Amrita Mathur
Amrita Mathur
|

7 min read

Products that delight customers don’t just happen – they’re designed. Here's how to infuse your company culture with a winning design strategy.

Tips for Faster Prototyping in Figma and Sketch
DesignOps

Tips for Faster Prototyping in Figma and Sketch

Team Superside
Team Superside
|

5 min read

Try it before you buy it is a good mantra for any product design. With these tips for Figma and Sketch, you can speed up the all-important step of prototyping.

Five Tips for Remote User Testing: How to Get the Most Out of Remote User Testing
DesignOps

How to do Remote User Testing

Team Superside
Team Superside
|

5 min read

User testing is an essential component of the product design process. In this guide we cover 5 quick tips for remote user testing.

Virtual Reality in Interaction Design: Changing the Way Designers and Clients Experience the Design Process
UX Design

The Role of Virtual Reality in Interaction Design

Team Superside
Team Superside
|

6 min read

The design industry is constantly evolving to be more interactive. Read more about how virtual reality in interaction design is changing the design process.

Best Practices for Black Friday and Cyber Monday Banner Ads for 2019
Advertising Design

A Marketer's Guide to Cyber Monday & Black Friday Banner Ads

Cassandra King
Cassandra King
|

5 min read

Take a look at how some companies stand out with click-worthy Black Friday banner ads, then learn how-to design your own "MIND-BLOWING" campaign.

Five Strategies to Optimize Your Black Friday Marketing Campaigns
Advertising Design

5 Strategies to Optimize Your Black Friday Campaigns

Amrita Mathur
Amrita Mathur
|

5 min read

Cutting through the noise during any holiday is tough. Here are 5 strategies to optimize your Black Friday campaigns and stand out from the crowd.

Ten Great Examples of Animation on Websites
UI Design

10 Great Examples of Animation on Websites

Ben Myhre
Ben Myhre
|

9 min read

Learn when it makes sense to use animations on your website, and get inspired by ten great examples we found on the web.

How DesignOps Works at Amazon
DesignOps

Jason Henrickson Interview: How DesignOps Works at Amazon

Pat Lynch
Pat Lynch
|

6 min read

The DesignOps teams at Amazon have helped streamline production and keep budgets on track. Jason Henrickson explains how DesignOps works at Amazon.

Five Rituals to Help You Scale
DesignOps

5 Simple Rituals to Help You Scale Your Creative Production

Amrita Mathur
Amrita Mathur
|

5 min read

Creative teams looking to scale production should consider what rituals they have in place. Check out these tips to help you stay on track.

How to Know When Your Team is Ready for DesignOps
DesignOps

Dave Malouf Interview on the Future of DesignOps

Pat Lynch
Pat Lynch
|

5 min read

DesignOps guru Dave Malouf on knowing when you’re ready for DesignOps and making the argument for formalizing the function within your company.

Excerpt: How DesignOps Helped Intuit Solve a Creative Bottleneck
DesignOps

How DesignOps Helped Intuit Solve a Creative Bottleneck

Pat Lynch
Pat Lynch
|

4 min read

In this excerpt from our eBook, The Future of DesignOps, find out how DesignOps helped Intuit increase designer productivity by 33 percent.

One-Page Websites
UI Design

One Page Website: Pros, Cons & Examples

Amrita Mathur
Amrita Mathur
|

7 min read

The one page website is a trend that many companies are on board with. But why? We take a look at some one-page site examples, along with the pros and cons.

The Superside Design Glossary: graphic design terms
Digital Marketing

83 Graphic Design Terms You Need to Know

Ben Myhre
Ben Myhre
|

17 min read

Graphic design terms can seem like another language. Kerning, CMYK and favicon——oh my! That's why we've outlined the 83 most common design acronyms and phrases!

Why You Must Balance Customer Feedback and Design Innovation
DesignOps

Why You Must Balance Customer Feedback and Design Innovation

Ben Myhre
Ben Myhre
|

6 min read

There's two things designers must balance: customer feedback and design innovation. Balancing feedback and design is a challenge, but perfecting this is key.

INFOGRAPHIC: Why Design-led Companies Can Bank on Success
DesignOps

INFOGRAPHIC: Why Design-Led Companies Can Bank on Success

Amrita Mathur
Amrita Mathur
|

5 min read

Companies that invest in great design get great financial results. Let’s take a look at how design leaders like Coca Cola and IBM are winning.

The Ultimate Guide To Label Design From The Best Craft Beers
Brand Management

6 of the Coolest Craft Beer Label Designs

Cassandra King
Cassandra King
|

7 min read

Microbreweries are pioneering unique brews and taking label design to a whole new creative level. Check out 6 of the coolest craft beer labels designs!

nternational Coffee Day: The Branding Behind the World’s Top Coffee Companies
Brand Management

International Coffee Day: World’s Top 3 Coffee Brands

Cassandra King
Cassandra King
|

8 min read

In honor of International Coffee Day, discover the branding that keeps these top 3 coffee companies front and center on the world stage.

Why These Five Amazing Brands Implemented Dedicated Design Ops Teams
DesignOps

5 Amazing Brands That Implemented Design Operations

Pat Lynch
Pat Lynch
|

5 min read

Learn about why the worlds top brands (like Slack and AirBnb) have implemented dedicated DesignOps teams. Hint: it's the key to scaling design.

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Trusted by 400+ fast-growing ambitious brands, Superside makes design hassle-free for marketing and creative teams, by combining the top 1% of creative talent from around the world with purpose-built technology and the rigour of design ops. Since inception Superside has been a fully distributed company, with almost 500 team members working across 57 countries and 19 timezones.
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