The creative data partner your AI has been missing

Most generic data providers don't understand creative work. Superside does. We deliver high-quality human data, evaluations, and benchmarking for creative AI — fast enough to keep pace with your training cycles.

Core Offerings

How we power your model's intelligence

Whether you're training foundation models, scaling ops pipelines, or shipping creative agent products — Superside brings world-class human creative expertise directly into your workflow.

RLHF & Data Labeling

Custom datasets built by pre-screened elite creative professionals — not crowdsourced generalists — fully managed from brief to delivery.

  • Build custom datasets aligned to your needs using our pre-screened creative talent
  • Fully managed end-to-end workflows — sourcing, annotation, QA, and iterative refinement
  • Clean, well-documented dataset packages with clear specs and labeling taxonomies
Human Evaluations

Trained creative evaluators delivering high-signal preference data and failure analysis — calibrated to your agents’ intended use cases, not generic rubrics.

  • Trained human raters and calibrated scoring to produce consistent, high-signal results
  • Actionable readouts that pinpoint failure modes and guide your next training or fine-tuning iteration
  • Brand adherence, quality & realism, creativity scoring, safety and cultural nuance
Creative Agent Arena

Custom benchmark suites designed around your internal success metrics. Track meaningful progress across models & prompts — and know exactly where to focus next.

  • Compare models and variants over time with consistent methodology
  • Clear benchmark reporting that connects results to decisions
  • Tailored for enterprise-grade creative models and agentic workflows
THE TEAM BEHIND THE DATA

Top 1% of global creative talent. Vetted.

Full-time creative professionals

850+

Countries and geographies covered

70+

Vetted Flexible Creative Talent Pool

10,000+

AI Projects Completed

+12,000

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AI isn’t short on hype—or expectations. But meeting those expectations takes more than plugging a tool into your workflow. According to Superside’s Breakpoint research, 92% of executives expect higher-quality work because of AI. With 79% of teams feeling pressure to implement AI, it’s easy to move fast without setting standards.
GET STARTED

Ready to build better models & agents
with better data?

Talk to our team about your data, evaluation, or benchmarking needs. We'll scope a solution that fits your unique goals.