What is video production consulting? Firms and costs (2025)
Video marketing is on the rise. Is your business keeping pace with its competitors? A reputable video production consulting company can help you scale up strategically and deliver results that make the C-suite smile. See how to vet partners, what typical costs look like and which firms are excelling now, plus why Superside’s AI-powered model pays off faster than the rest.
Nearly every marketer today (95%) agrees that video is essential to their digital marketing strategies. Yet more than a third admit they don’t even know where to start.
That’s because truly superb video doesn’t just happen. It takes sharp creative vision, flawless execution and a team with the bandwidth to deliver at the speed and scale the market now demands. Most in-house teams simply can’t do it all.
That’s where video production consulting comes in. With external strategists, creative directors, editors, animators and producers working in sync, the right partner can help you capture attention, keep your audience engaged and drive significant ROI.
At Superside, for one, we go well beyond basic video production to help our customers get eyes on their brands. From in-depth brand discovery sessions and strategy development to narrative planning and creative execution, we act as a true partner on any video consultation project that comes our way.
In this article, you’ll learn how to choose the perfect video production consulting service for your enterprise, what to look for in a long-term partner and which firms lead the way right now.
How to choose a video production consulting company
The right video production team is crucial to the outcome of your campaign or project. The ideal partner combines creative talent, strong project management skills, scalable resources and deep expertise across various video formats and platforms.
However, with so many self-proclaimed video experts on the market, it can be hard to find the perfect fit.
Here’s how to refine your options:
1. Define your goals and objectives
To get the most out of corporate video consultants or services, you need to set clear goals for your campaign or project.
Do you want to increase the number of conversions and paying customers your brand attracts? Or just raise brand awareness? Perhaps your goal is to improve customer engagement and build long-term loyalty.
If you set clear goals, it becomes easier to choose a partner whose production process and expertise are a match for your company’s needs.
Note, however, that a good video production partner will also be able to help you refine your digital marketing strategy and match your video content to clear-cut, measurable goals and metrics.
The best option is to look for a partner that can adapt to your needs and help guide your strategy.
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2. Review the video company’s portfolio and testimonials
Not every company can demonstrate a good production process or boast a stellar track record, especially one equipped to meet the demands of enterprise-level customers.
A simple way to rule out bad fits is to check what past customers say about their work. Check that the company you plan to use demonstrates:
- Experience across various industries and markets.
- Experience with diverse video formats and platforms (this reflects their ability to adapt to your needs).
- Exceptional end-to-end campaign results and positive customer feedback.
If they’ve done work in your particular industry or vertical, that’s also a plus.
3. Evaluate the partner’s experience and specialization
Corporate video consultants vary widely in their areas of expertise. Some focus on ad campaigns, while others specialize in corporate or explainer videos.
Verify that the video consulting firm has a proven track record of similar work and experience with the platforms and formats you intend to use. Expertise in YouTube video production doesn’t necessarily translate into B2B video marketing or brand video creation skills.
For enterprise-level video production, it’s essential to look for vendors that offer a wide variety of styles, formats and platforms. They should also be able to scale their video services up as needed, as this will give you the flexibility you need.
Assess communication style and collaborative approach
Even the best creative vision can fall flat because of poor communication. Your video consultant should be able to:
- Understand your business goals, anticipate challenges and communicate strategic solutions.
- Clearly communicate timelines and deliverables, and keep you up to date as your project develops.
- Be responsive and proactive throughout the production process.
They should also be able to integrate seamlessly with your existing team or take on full projects as needed.
4. Discuss their process and plan of action
Have potential video partners explain their entire workflow, from the initial concept stage through to delivering the final, polished video asset.
A full video production package typically includes creative consulting, concept development, editing services, distribution services and any additional support you may require along the way. The vendor should be able to explain how their processes can be adjusted to accommodate your company’s or project’s specific needs.
If your video project is part of a larger creative campaign, a full-service creative partner can be a lifeline. They can assist with overall creative branding strategy and offer a comprehensive range of design services to help you avoid the typical delays caused by juggling multiple vendors.
5. Discuss timeline and budget upfront
Upfront conversations about budget and key deadlines ensure both parties are clear on expectations. If you’re not sure what a realistic budget for your project is, discuss that with your production partner and ask for quotes based on their expertise.
How much does video production consulting cost?
Video production consulting costs vary significantly. It will depend on the scope of your project and the expertise of your production partner. Location can also be a factor, with production companies in major cities like Los Angeles, New York or London often charging more than firms in smaller cities or remote companies, just like Superside.
Here are some general benchmarks:
- Average project costs: Reviews on Clutch.co show the average video production project costs $42,280. However, many projects fall under $10,000.
- Hourly rates: Most companies charge between $100 and $149 per hour.
- Factors that affect cost: Complexity, video length, high-end graphics or animation, crew size, equipment rentals, location fees and talent can all affect the cost of your video production project. If in doubt, ask for clarification.
When evaluating costs, look beyond line items and focus on what success means for your video. An expensive but well-crafted sales or marketing video may generate a measurable ROI, making it a worthwhile investment.
On the other hand, you might be able to achieve the results you seek on TikTok or Instagram Reels with an easy-to-produce, low-budget video.
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The 6 best video production consulting firms of 2025
Even if you know what to look for, it can take weeks to months to find the right video production partner.
This curated list is designed to save you that time. We’ve rounded up the six best video production consultants in the world based on expertise, experience, adaptability and high-quality production capabilities.
1. Superside
Video services offered:
- Video consulting services
- Marketing strategy and consulting
- AI video consulting, AI video production and AI implementation services
- Video strategy
- Brand video production
- Scriptwriting and creative conceptualization
- On-site production
- Photography
- Character creation
- Illustration
- Post-production
- Video editing
- Motion graphics
- Animations
- Audio production
- AI photo and video enhancement
- Global creative teams in AI-powered workflows, aligned via Superspace
Superside ranks as one of the world’s top enterprise video services for good reason.
We offer our enterprise customers comprehensive video production packages that cover everything from conceptualization and storyboarding to editing and post-production.
But our commitment to your success goes far beyond mere production. Not only do our global creatives stay well ahead of the latest corporate video production trends, but we also provide additional creative firepower to get your videos in your target customers’ feeds.
Unlike most other providers on this list, Superside is also widely recognized as a leader in AI excellence. Our advanced AI tools and workflows, combined with a robust project management platform, help us to deliver high-quality videos faster and more cost-effectively than most.
Whether you’re after knockout TikTok video campaigns, scroll-stopper YouTube thumbnails or a hero video for your website, you can’t go wrong with Superside.
Superside offers:
- Strategic video consultation: Campaign roadmaps, creative frameworks and brand narrative alignment.
- Pre-production: Scripting, storyboarding, localization and timeline planning.
- AI video production integration: Voice translation and branded model guidance.
- Motion design and full production support: Live action, animation, AI avatars, voice-overs and illustration.
- Consistent quality: Robust quality assurance, visual consistency and baked-in brand safety.
Top customers and project examples: We’re not your average video production partner. We partner with major brands to produce knockout videos and other creative work.
For Johnson Controls, we created a playful, animated brand video that aligned perfectly with the company’s visual identity and communications strategy.
“Don’t Surprise Bob” quickly became a cornerstone of their brand narrative. Plus, we saved the company over $47,000 in creative production costs.
For Thomson Reuters, we created high-impact testimonial videos to promote their new AI assistant, CoCounsel. Through impactful storytelling and an end-to-end production process, our creatives delivered four videos in record time, helping Thomson Reuters’ AI for Justice Legal Aid initiative gain traction and brand awareness.
Superside also collaborated closely with biotech company Synthego to deliver knockout scientific animations with an AI-enhanced production process. Synthego successfully moved from creative concept to final execution in just five days.
- Enterprise fit: Superside is tailor-made for enterprise teams that require both speed and scalability. Whether you want to fully outsource your creative workload or seamlessly expand your in-house team’s capacity, we’ll support all your immediate needs.
- Strengths: Superside offers strategy and execution in one partner, along with additional creative support as needed. We’re also one of the most cost-effective and fastest options available. Our AI-powered workflows mean faster turnarounds and a solution that pays for itself in just six months.
- Cost: Custom. Book a call to learn more.
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2. Affirma
(Source: Affirma)
Video services offered:
- Video production advisory
- Market strategy and consulting
- Concept development
- On-site production
- Post production
- Video editing
- Animation
- Audio production
Affirma offers a comprehensive range of video production services, which include scriptwriting, video consulting and animation services. This video production team offers market research and campaign planning as well, so they’re a strong option if you need end-to-end campaign support.
Meanwhile, Affirma’s extensive experience with audio formats, such as podcasts, can be beneficial if you plan to produce mixed audio-visual campaigns.
The company also offers a range of additional services such as lead generation, web development, SEO and data visualization.
Top customers and project examples: Affirma collaborates with a diverse mix of larger corporations, such as Acumatica, and smaller operators, such as LXT.
For Acumatica, they launched an on-site campaign with video content to showcase the company’s “Acumaticares” initiative. Their work for LXT and High-Res Biosolutions also showcases the company’s expertise across various verticals and video formats.
- Enterprise fit: Affirma is a good fit for mid-market and enterprise-level businesses that need planning, production and video distribution support. Additional experience in other aspects of enterprise video strategy consulting is an added bonus.
- Strengths: This company offers full-service video production as well as audio and animation. Affirma can also support with branding and video campaign conceptualization, as needed.
- Limitations: While Affirma offers creative direction and ideation support, its experience is less extensive than that of some of the other entries on this list.
- Cost: On request.
3. Creatives On Call
(Source: Creatives On Call)
Video services offered:
- Video consulting services
- Campaign strategy
- Concept development, scriptwriting and storyboarding
- On-site production
- Post production
- Video editing
- Animation and motion design
- Audio production
Creatives On Call offers full-service video production, which includes modeling and 3D animation. This team can also tackle photographic projects, content strategy and graphic design, which makes them a good creative services partner for other services as well.
The company’s work spans a diverse range of industries, such as manufacturing, hospitality, construction, pet care and consumer goods. Its creative teams also develop learning management systems and course materials, which makes them a worthwhile option if your video project is education-focused.
Top customers and project examples: Creatives On Call’s notable customers include Wells Fargo, SSM Health and Fifth Third Bank.
It’s also produced video campaigns for many companies in the eCommerce industry and has a wealth of experience in producing product demos for fast-moving consumer goods.
- Enterprise fit: This company is a good choice if you’d like to outsource the entire video production process, add capacity to your in-house creative team and prefer a highly collaborative process.
- Strengths: The Creatives On Call team is highly skilled at walking customers through the production process, from concept to creative consulting and execution. If your project needs motion graphics or animation expertise, this team is also a good call.
- Limitations: Creatives on Call may not be as scalable as some of the bigger players on this list. Use them for smaller video campaigns.
- Cost: On request.
4. Premier Production Group
Video services offered:
- Video consulting services
- Audiovisual and lighting consulting
- AV systems design
- On-site production
- Broadcast solutions
- Video editing
Premier Production Group has over two decades of experience in audiovisual and meeting solutions. The company provides end-to-end video production and post-production services, as well as support for live broadcasting, meetings and events.
This team also has experience with digital signage and AV systems design, so they’re a good choice for companies that need a mix of video production and live AV support.
Premier Production Group also offers an AI-driven marketing package tailored for small to medium-sized businesses, which covers branding, web development, SEO and more. This makes them a good all-in-one audiovisual and video marketing partner for smaller companies.
Top customers and project examples: Premier Production Group has worked with small to enterprise-level businesses across a wide range of verticals (e.g., retail, hospitality, media, commercial real estate and education). Unfortunately, the company’s specific customer list isn’t available.
- Enterprise fit: Premier Production Group has extensive experience providing AV services and end-to-end video support to enterprise customers. The company’s focus on live events makes them a good choice if your video projects primarily focus on conferences, training or live event sessions.
- Strengths: Deep technical expertise, broadcasting and live stream experience, and end-to-end video project planning.
- Limitations: Due to its focus on the technical aspects of AV, Premier Production Group may not be ideal for teams that require extensive creative ideation and narrative support.
- Cost: On request.
5. 5’7 Films Consulting
Video services offered:
- Video consulting services
- Content planning
- Concept development
- On-site production
- Post production
- Video editing
If you need in-depth video production consulting and execution support, especially if you’d like to produce music videos, commercials or documentaries, this company is a good fit.
5’7 Films has extensive experience in media and entertainment, and will work closely with your in-house creatives to support creative direction, filming, editing and more.
This company is also a strong choice if you’d like to create high-impact digital media ads, traditional commercials or longer-form content such as branded documentaries and corporate storytelling videos.
Top customers and project examples: This crew has worked with some of the biggest companies around, e.g., American Express and Bud Light.
The firm has a strong presence in the food and beverage sector and frequently collaborates with high-profile celebrities in its projects. One example is a Gatorade campaign that starred football star Lamar Jackson.
- Enterprise fit: 5’7 is primarily a movie and documentary production firm, but the team also specializes in digital media ads. It’s a good fit if you run large-scale, sophisticated campaigns.
- Strengths: Film and media expertise, as well as strategic consulting services that include budgeting, cost optimization and distribution planning. This team also has a proven track record of collaborating with major brands.
- Limitations: 5’7 isn’t a full-service creative production agency (it specializes in high-end, live content). If you need to produce other types of video or content, it might not be a good fit.
- Cost: On request.
6. Vidico
(Source: Vidico)
Video services offered:
- Video consulting services
- Scriptwriting and video concepts
- Brand storytelling
- Post production
- Motion graphics and animation
- Illustration
Vidico is known for its strategic, high-impact video content for tech, SaaS and enterprise brands. This team offers support across the full range of video types, from explainer videos, product demos and brand videos to social content and educational assets.
Vidico combines in-house video production experts with strategic specialists to ensure all video assets align closely with its customers’ KPIs and business goals. It also offers end-to-end video services, which allow brands to fully outsource their entire video production process to its team of creatives.
Top customers and project examples: Vidico’s customer list includes Spotify, WorkVivo, NinjaOne, Pie Insurance and other enterprise-level brands.
Great examples of this team’s work include the award-winning 3D brand storytelling they developed for Pie Insurance, as well as a campaign for TikTok that garnered 1 million views in just five days.
- Enterprise fit: Vidico works extensively with enterprise-level customers and has the capacity to scale up production as needed. It’s a strong choice for SaaS and tech-focused brands.
- Strengths: This team’s focus on “performance storytelling” means their videos are crafted to drive conversions and engagement. They’re also able to handle every aspect of the video production process, from ideation and scripting to post-production and distribution.
- Limitations: Unless your business operates in the SaaS or tech sectors, Vidico may lack specific experience in your industry. If you require a partner with deep knowledge of your sector’s unique challenges, one of the other options on this list might be a better fit.
- Cost: On request.
Top 6 benefits of hiring a video production consultant
If you believe a video production consulting company is the right choice, you’ve likely narrowed down your options.
But don’t rush your decision. Your video consultant must bring more to the table than just video production. The perfect company is a strong strategic partner who elevates your entire creative process.
Consider the following benefits of such a partner, and whether the firms on your list offer them, before you commission your first video:
Remember: These benefits aren’t nice-to-haves. They’re essential standards your chosen professional video production service should deliver. If the companies on your shortlist don’t tick all these boxes, keep searching for a partner who does or choose one of the list above.
Why finding the right video production services makes all the difference
You now have a solid basis to choose the right video production partner. In a world where demand for high-quality, high-impact video has grown exponentially, the right support can make all the difference. This is especially true if you need ongoing video campaign support and your internal team is stretched to the max.
Without thorough research, a reliable video partner who can truly scale to meet your creative demands might still elude you. Look for proof of their capabilities, and make sure your chosen consultant offers AI-powered workflows that make things faster, a versatile creative team and a seamless collaborative process.
At Superside, we don’t meet these standards; we exceed them. Our scalable, end-to-end video production services are designed to help you stay ahead of your competitors and create high-impact, on-brand videos.
Our results speak for themselves:
- We delivered 98% of our projects on or before the deadline last year
- Our customers save between 30 and 50% compared to what they would have spent on partnering with traditional agencies or hiring additional internal team members.
- 94% of our customers say Superside exceeds their expectations.
We also offer full-scale creative design support, with a globally distributed creative design team and in-depth knowledge of the latest video tools, trends and technology.
If you’re ready to roll out a knockout video campaign that’s on time, within budget and perfectly scalable across markets without compromising quality, now it’s time to Superside it.
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FAQs
Emanuel is a Content Specialist at Superside. With the knowledge that three languages (and counting) and digital marketing can serve a creator, he has helped B2Bs from multiple industries to write, optimize and scale their content game with compelling pieces that answers questions and solve problems. On Superside, Emanuel streamlines content ideas into powerful articles that guides you on how to use Superside multi-powered services to scale your business to the max.
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