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Hear from Superside customers about the design challenges they’ve faced. From better branding to battling burnout, find out how we helped them implement solutions, fast. 

Shopify

While Shopify's growth is unprecedented, they didn't do it alone. Knowing they needed ads to expand into more countries, launch new products and offer more services required more than a team—they needed a system. Growth Workshop is Amir Jaffari's solution to getting high-quality creative assets at speed and scale, keeping their growth aimed sky-high. 


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How Shopify Built a “Growth Workshop” Team to Unlock Rapid Experimentation

TransACT

Learn how TransACT partnered with Superside to build a scalable brand identity and design systems that helped unblock design bottlenecks. 

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How TransACT Achieved 70X Design Capacity [Case Study]

Growth is a great “problem” to have. But, it also comes with a specific set of consequences. For TransACT, this was a brand identity that had become diluted through market expansion and acquisitions. Design capacity was yet another blocker for the internal marketing team whose agility rivaled that of any extreme dodgeballer. They needed a timeout and a way out, which is why they reached out to their trusted partners at Superside.  

How TransACT Achieved 70X Design Capacity 

Acremade

We spoke with Jake Achterhoff, Executive Director at AcreMade a subsidiary of PURIS Foods, about how he approaches brand building and their go-to-market strategy, all while trying to be a better leader. By finding a flexible solution to their design needs as they launched PURIS first DTC brand, Jake solved their fluctuating design demand while future-proofing their scaling design needs.

Turning Fluctuating Design Needs into a Competitive Advantage

We spoke with Jake Achterhoff, Executive Director at AcreMade a subsidiary of PURIS Foods, about how he approaches brand building and their go-to-market strategy, all while trying to be a better leader. By finding a flexible solution to their design needs as they launched PURIS' first DTC brand, Jake solved their fluctuating design demand while future-proofing their scaling design needs.

AEI Consultants

AEI Consultants partners with Superside to expand their creative team, complete 1,000 hours of design work, and rebrand their company for a professional and cohesive presence. AEI takes its brand to the next level with CaaS. 

How a Creative Team of One Scaled Design with a Single Vendor

AEI Consultants has offices throughout the U.S. and nearly 400 staff—but only one on their creative team. All the marketing requests came to Rachael Rodriguez, their sole designer. AEI reached out to Superside to add creative capabilities, extra capacity and an injection of fresh ideas. Thanks to a rebrand and new visual identity, AEI has completed nearly 1,000 hours of design work across print, merch and digital channels giving their brand and company presence a professional, cohesive feeling both inside and outside the organization. 

Brio Systems

In the middle of COVID chaos, Brio Systems saw an opportunity to use its position and industry expertise to fill a market gap. To do so required a marketing and creative revamp to build trust and reputation amid healthcare skepticism. With no internal design team and a scarcity of time, Brio worked with Superside to develop and implement a new brand, design a new website, and refresh packaging and marketing materials to rapidly scale their newfound business across the United States. 


Scaling a Trustworthy Brand With No Internal Design Team

In the middle of COVID chaos, Brio Systems saw an opportunity to use its position and industry expertise to fill a market gap. To do so required a marketing and creative revamp to build trust and reputation amid healthcare skepticism. With no internal design team and a scarcity of time, Brio worked with Superside to develop and implement a new brand, design a new website, and refresh packaging and marketing materials to rapidly scale their newfound business across the United States. 

Doodle Labs

Instead of drowning in a sea of blue, Doodle Labs turned to Superside to give wireless mesh technology a highly resonant wow factor. 


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Disrupting the Norm: Becoming a Challenger Brand

Communication is all about making connections. Building a bold, new brand presence that cuts through the clutter also requires a seamless network of elements for a whole greater than the sum of its parts. This is why Doodle Labs turned to Superside to give wireless mesh technology a highly resonant wow factor. 

Kins

We spoke to Paul Worrell, Growth Manager at Kins, a physical therapy company, about his team's approach to design. This case study walks through how he builds brand trust and empowers his team, all while increasing ad CTR ⁠by 200% and website conversion by over 40%—all with smart design. Check out how Kins is maximizing its momentum on their way to changing the way we recover.

How Kins' 1-¼ person marketing team improves conversion rates without an in-house design team

1-¼ Person Marketing Team Crushes Conversions Without In-House Design

PointCard

Point Card is a fintech company on a mission to become the de facto standard payments platform for everyday spending. With a strong internal design team, Point Card used Superside to create nearly 30 creative ad concepts turning them into 441 static and motion social media ads resulting in a 240% increase in CTR and a click-to-install conversion rate growth of 275%. 


How PointCard Increased CTR 3.5X With Social Media Ads

PointCard is a fintech company on a mission to become the de facto standard payments platform for everyday spending. With a strong internal design team, PointCard used Superside to create nearly 30 creative ad concepts, turning them into 441 static and motion social media ads resulting in a 240% increase in CTR and a click-to-install conversion rate growth of 275%. 


Packt

With no scope to hire a creative director, Packt turned to Superside to refresh their brand and establish the right processes to grow a sustainable brand.

How Packt Built a Brand Prioritizing Consistency and Endurance

Branding doesn't matter until it hurts your bottom line. Packt's branding was inconsistent thanks to one-off agencies and outdated brand guidelines. While steadily scaling, Packt's growth was at risk of slowing down because its target audience wasn't connecting with the product—from their educational books, video courses, website and more—it all lacked cohesion. With no creative director and no way to re-engage with past agencies, they found a design partner in Superside. 

How Packt Nurtures Brand Consistency without a Director

Imperfect Foods

The Growth Team at Imperfect Foods knew what was working. But to execute against their goals with no creative capacity, they needed a design team of their own.

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What Happens When A Growth Team Gets Their Own Design Team?

With the pandemic-fuelled shift to online grocery shopping, Imperfect Foods—the grocery delivery service fighting food waste—was busier than ever. When the Growth Team started experiencing design bottlenecks with their ongoing needs to fulfill their paid media strategy, they began looking for an outsourced design solution. Not only did bringing on Superside untangle the flow of creative assets and ease the burden on their internal design team, but other departments started using Superside as a trusted partner to access more design skills and capacity. 


What Happens When a Savvy Growth Team Gets Their Own Design Team?

Amazon

Amazon Home's creative ops team partnered with Superside to cut their workload in half, allowing them to focus on creating the best visual work they can.

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How Amazon Delivers Creative Faster With Superside

Keeping pace with an increasingly demanding photo shoot schedule was becoming impossible for Jason Henrickson, a creative operations manager at Amazon who had no room to increase headcount beyond his core team of eight. By tapping into Superside, Henrickson was able to regain control over his team's deliverables schedule and refocus on creating the best visual work they can.

How Amazon Delivers Creative Assets Faster Without Increasing Headcount

Zoho

Zoho’s Head of Content Review used Superside to produce a comprehensive library of 70+ slide deck templates at 1/4 the price of traditional agencies.

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How Zoho Shipped 70+ Design Templates (Without Running Out of Ideas)

When David Elkins, head of content review at Zoho, was asked to coordinate the creation of 70+ slide deck templates for their online presentation app—Zoho Show—he knew that freeing up enough internal design resources would be a challenge. After auditioning multiple firms, Elkins landed on Superside. Drawing on Superside’s experience designing for a range of industries and business purposes, the partnership between Zoho and Superside resulted in a comprehensive library of design templates.

How Zoho Shipped 70+ Presentation Templates For 1/4 the Price

S&S Activewear

VP of Marketing at S&S Activewear says it feels like they've added three designers to their internal team, with creative production flowing more smoothly.

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How To Keep Creative Fresh for 60+ Different Brands

To relieve pressure on marketing and fill in the skill gaps of a small but mighty design team of three, Marc Vitulli, VP of marketing at S&S Activewear, sought out a reliable design service to help support his team. After six months of searching, he finally found Superside and was sold on the scalable business model, remote team structure and ability to deliver high quality design at lightning fast speeds. By removing their design bottleneck, Vitulli’s team is now able to take the time to be creative instead of rushing on jobs, while continuing to support their sales team and partner brands.

Satair

With over 1,200 employees, brand consistency was a challenge for Satair. After setting up Superside as an extension of the marketing team that changed.

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How Satair Maintains Brand Consistency at Scale - Superside

Satair is a massive aircraft component and service company based in Copenhagen, Denmark. With over 1,200 employees across the globe, they’ve got a ton of creative needs—particularly presentation design. The issue? No one person on their team was leading the charge, and there was a lot of design work to get done. That all changed when Hardeep Kaur was tasked with whipping their external branding into shape. The partnership between Satair and Superside has since grown over the past four years, with Superside becoming a true extension of their marketing team.

How Satair Uses Superside to Maintain Brand Consistency at Scale

Vlocity

Vlocity, one of Salesforce's biggest partners, brought on Superside to achieve a higher volume and velocity of execution without sacrificing the brand.

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How Vlocity Manages Their High Volume Deck Production

As one of Salesforce’s biggest partners, the Vlocity team has to move fast. Really fast. For Ethan Duff, the global head of creative, keeping pace with the demands of a growing business required a helping hand. A team he could trust with the brand and count on to deliver all the assets his colleagues needed to succeed. He turned to Superside.

Ignite: How to Spark Creativity and Build Resilience

Gather & Grow - March 8th - Your Opinion About Your Brand Doesn’t Matter

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