Alex Kinsella

Alex Kinsella

Contributing Writer

Alex is a freelance writer and newsletter aficionado based in Waterloo, Ontario. When he’s not writing for clients, he’s putting together TL;WR, a weekly culture and events newsletter his mom says is excellent. Alex has worked with some of Canada’s largest tech companies in PR, marketing and communication roles. Connect with him on LinkedIn to chat or get ideas on what to do this weekend in Waterloo.

How to Unlock New Market Opportunities with 3D and AR
AR & 3D Design
14 min read

How to Unlock New Market Opportunities with 3D and AR

It's time to elevate your business with immersive experiences–learn how to unlock new market opportunities with 3D and AR technology with Superside's help.
Alex Kinsella
Contributing Writer
Measuring the ROI of Design and Your Design Partner
Creative-as-a-Service
6 min read

Measuring the ROI of Design and Your Design Partner

Determining the ROI of design is challenging. Then there’s quantifying the value of your relationship with your design partner. But, here’s how you can.
Alex Kinsella
Contributing Writer
Onboarding Best Practices: 4 Easy Steps to Getting Started With a Design Partner
Creative-as-a-Service
3 min read

Onboarding Best Practices: 4 Easy Steps to Getting Started With a Design Partner

Onboarding best practices are fundamental to the success of your design partner and agency relationships. Walk through four easy steps to getting started.
Alex Kinsella
Contributing Writer
How Strong Design Partnerships Transform Brands (With Examples)
Creative-as-a-Service
6 min read

How Strong Design Partnerships Transform Brands (With Examples)

Explore 10 examples of how strong design partnerships have transformed brands like Airbnb, D2L, Zoho and more.
Alex Kinsella
Contributing Writer
Graphic Design Portfolio Review: What You Want To See and Not See (Checklist Included)
Creative-as-a-Service
5 min read

Graphic Design Portfolio Review: What You Want To See and Not See (Checklist Included)

When you conduct a graphic design portfolio review for an agency, you’ll want to see the following 5 five factors (and be on guard for the 5 red flags!). Checklist included.
Alex Kinsella
Contributing Writer
What to Look For In a Design Partner and What to Avoid (Checklist Included)
Creative-as-a-Service
7 min read

What to Look For In a Design Partner and What to Avoid (Checklist Included)

Creativity, scope of services, flexibility, cultural fit and added value. Learn how to find exactly what you’re looking for in a design partner. Checklist included.
Alex Kinsella
Contributing Writer
How to Foster a Positive Working Relationship With Your Design Partner
Creative-as-a-Service
5 min read

How to Foster a Positive Working Relationship With Your Design Partner

There are 3 simple ways to nurture your relationship with your design partner: 1) Understand each other 2) Communicate openly 3) Set clear expectations.
Alex Kinsella
Contributing Writer
6 Strategies for Finding the Right Creative Agency
Creative-as-a-Service
3 min read

6 Strategies for Finding the Right Creative Agency

Searching for the perfect creative agency? These six simple strategies will help you find and identify the best design partner to fit your business.
Alex Kinsella
Contributing Writer
How to Compare Different Types of Design Services
Creative-as-a-Service
5 min read

How to Compare Different Types of Design Services

Deciding between freelancers, agencies and Creative-as-a-Service (CaaS)? Know the pros and cons of each of these design services.
Alex Kinsella
Contributing Writer
4 Steps to Identifying Your Company’s Design Requirements
Creative-as-a-Service
5 min read

4 Steps to Identifying Your Company’s Design Requirements

Establish the who, what, when, why and how of your design requirements—so you can find the best design company or creative partner to meet your needs.
Alex Kinsella
Contributing Writer
How to Choose the Right Design Company or Agency
Creative-as-a-Service
9 min read

How to Choose the Right Design Company or Agency

Under pressure to choose the right design company or agency? Follow this step-by-step process and feel confident in your final decision.
Alex Kinsella
Contributing Writer
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