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#Tips
5 Steps Into Developing Innovative AI Campaign Concepts for 2026
The most effective creative concepts become cultural references, staying in consumers’ hearts and minds long after the campaigns have ended. So many of us can still recall Nike’s iconic “Just Do It” ads or the 90s classic “Got Milk?” campaign. However, developing bang-on successful ad campaign concepts can be challenging, even for the most creative teams. On days when your team can’t dream up any good ideas, AI can be a lifesaver. In fact, the latest tools are already changing how marketers work, with nearly two-thirds using AI tools in some capacity in 2023.
7 New Tips to Design Effective Landing Pages in 2026
When it comes to digital advertising, simplicity is often better—and that couldn’t be more true when it comes to landing page design. Have you ever heard of the paradox of choice? It’s a phenomenon where having too many options makes it harder for people to make decisions. If you’ve ever spent way too long trying to find something to watch on Netflix, then we’re sure you know what we’re talking about.
12 Best Instagram Ad Examples & Ideas To Inspire Your 2026
Running Instagram ads is a great way to amplify your message and deliver it to the people who will get the most value from what you offer. However, getting your ideal customer to stop scrolling and look at your ad is no easy feat. If you’re looking to create captivating and click-worthy Instagram ads, the best place to start is to look at what other industry players are doing and take some notes. Your creative should always be specific to your business and audience, but taking inspiration from others who are nailing their Instagram ads is a great place to start.
5 Brand Consistency Examples for Top Enterprises in 2026
enterprises scale, brand consistency often becomes a significant challenge. This is problematic, as businesses that lack a consistent, recognizable brand identity often get lost in the marketing noise.
Best Midjourney Prompts & How to Use Them in 2026
When you use AI to generate images for the first time, it’s a pretty magical experience. But when you really dig in and realize how many benefits AI image generation tools like Midjourney offer, it’s game-changing. From faster sourcing to greater consistency and uniqueness, it’s no surprise Midjourney has gained so much traction in the past year.
5 digital ad production tips and services for enterprises in 2026
Creative teams today are often juggling thousands of ad variations within a single campaign. With constant updates and ongoing customization, the execution process can get pretty messy. And there’s a good chance creative quality and consistency will suffer.
12 Tried-and-Tested Website Layout Ideas That Deliver
Your website’s design says a lot about your brand, and believe it or not, 75% of people admit they judge a company’s credibility just by how its website looks. The good news is that every $1 invested in user experience (UX) can return $100, an incredibly high ROI. Even a modest increase in your UX budget (just 10%) can lead to an 83% rise in website conversions.