Question 1

What is Social Media Ad Design?

Accepted Answer

Social media ad design is visual art created specifically for social media which is designed with the purpose of selling a particular product. These can take the form of brand partnerships, ad campaigns and sponsored posts on social media platforms such as Tiktok, Facebook, Instagram and YouTube.

Question 2

Why is Social Media Ad Design Important?

Accepted Answer

You can improve your brand’s recognition and connect to your audience with an effective social media ad campaign. Staying visible on your various platforms will also help to grow your follower engagement. All of this translates to more people who are aware of and interacting with your brand.

Question 3

What Makes for a Good Social Media Ad?

Accepted Answer

Here are our top six rules when creating a successful social media ad campaign.

Familiarize yourself with your brand's style guide. Use any specific color pallets or fonts that are used in brand marketing.
Find your inspiration in your competition. While you never want to copy, it’s always a good idea to know what your competitors are doing and draw original inspiration from it where possible.
Identify what products you want to highlight in your advertisement.
Establish a vision for how you want your brand and product to be perceived.
Start getting your creative thoughts out of your head and start sketching them onto paper. They don't have to be great. They just need to communicate your vision.
Begin investigating various social media ad platforms that will accommodate your vision best.

Question 4

How to Design Ads for Social Media?

Accepted Answer

Here are our top six rules when creating a successful social media ad campaign.

Familiarize yourself with your brand's style guide. Use any specific color pallets or fonts that are used in brand marketing.
Find your inspiration in your competition. While you never want to copy, it’s always a good idea to know what your competitors are doing and draw original inspiration from it where possible.
Identify what products you want to highlight in your advertisement.
Establish a vision for how you want your brand and product to be perceived.
Start getting your creative thoughts out of your head and start sketching them onto paper. They don't have to be great. They just need to communicate your vision.
Begin investigating various social media ad platforms that will accommodate your vision best.

Question 5

What type of customers use our social media ad design services?

Accepted Answer

Marketing teams at scale-ups and enterprises use Superside’s social media ad design services when their internal creative resources are at capacity or require new fresh designs. Ideas and experiments don’t need to die in a bottlenecked backlog when they can easily submit their creative requests through Superside. Creative teams at these same high-growth companies also use Superside to extend their bandwidth and enable in-house designers to step away from daily execution to work on bigger strategic projects while still delivering quality designs to their marketing teams.

Question 6

Why is Superside’s offering better than other social media ad design services?

Accepted Answer

Most social media ad design services are either too limited to support the high volume and velocity of today’s enterprises, or the creative delivered is disconnected from the brand. Superside solves both of these issues by giving teams always-on access to an elastic creative team onboarded to their brand. With creative project managers and design directors, the process is fully-managed for you with a collaboration platform that makes briefing, managing and giving feedback on social media ads a breeze.

Question 7

Why should I work with Superside as a social media ad design partner?

Accepted Answer

The social media ad creative we deliver is designed with your business objective in mind and is tailored as such. Making use of multiple variations of social ads really plays well into improving the conversion rate from social marketing. This is where Superside as a design partner really stands out, by providing design at scale for all your ad testing needs. Our expertise traverses all social platforms such as designing ads for Facebook, Instagram, TikTok, and LinkedIn. Do not hesitate to get in touch today to learn more.

Question 8

How to subscribe to Superside's social media ad design services?

Accepted Answer

Our social media ad design service is an offering that is accessed via a range of subscription solutions tailored to our customers' needs. This particular capability is part of our ad creative solution which offers our customers bespoke ad design to whatever specification or needs. To subscribe to this service, pick from either the Full Stack Design, Digital Advertising or End-to-end Creative. Choose the level of output you require and you are well on your way to social media ad creative freedom.

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