Tag
#Frameworks
How Superside Uses Superside (Steal These Frameworks)
Hot take: Creative teams understand more about your organization than the C-suite. If CEOs, VPs, and Directors are the brains and the eyes with a vision towards growth, design is the heart—pumping blood to the far reaches of the organization and receiving feedback on how each department is working.
What Makes An Effective Ad? Ad Framework And Design Checklist
What makes an ad effective? While there are best practices and fundamental principles that can help guide you in the right direction, there’s no one-size-fits-all formula for advertising success. However, as ad design experts, we know what’s worked for us, our clients and other brands. And in this post, we’re sharing everything we know about how to make an effective ad. We’re diving in deep and giving you a ton of examples, tips, and expert advice. But we've also made it actionable for you by providing you with an easy-to-follow ad framework for optimizing ad campaigns and an ad design checklist that breaks everything down, step by step.
The 6-Step Guide On How To Conduct A Brand Audit
Your brand is your most valuable asset. But sometimes, a brand needs to be evaluated to see if and where there is a need for change. That is where performing a brand audit comes into play. If you’re in this boat right now, you’re not alone. It’s probably unheard of for a company to go through existence without requiring a brand audit at some point. So, if you’re currently considering a brand audit, don’t stress—it’s completely normal.