Josh Gonsalves

Former Video Production Manager
Josh is a former Video Production Manager and content creator at Superside. He’s a Canadian Academy Award-nominated virtual reality director and Certified Notion Nerd.
Josh's articles
10 min to read

The Secrets to Excelling with Explainer Videos

Let’s say your business has released a new product and wants their audience to know all about it. Or your company is rebranding and they want to explain how and why. Both instances could make use of content-rich marketing material like blogs and brochures, but these can lack the emotion and enthusiasm often needed to spark customer engagement. Great video production is a more trendy, professional and user-friendly way to convey content and convert consumers.