10 AI-powered agencies blending automation & creativity in 2025
Meet the new marketing powerhouses: AI-powered agencies that blend human creativity with machine intelligence to launch faster, personalize smarter and scale bigger. Find out what sets these agencies apart and take your pick from one of the world’s top 10 companies included in this list.
Isn’t it great how artificial intelligence can make you feel like you just cloned yourself? It’s the intern who never sleeps, the speed reader who scans every word, and the performance marketer who A/B tests your campaign while you make another cup of coffee.
By now, we’ve learned that AI doesn’t replace human expertise; it simply gives us a significant edge. From predictive analytics and rapid data analysis to content creation and social media marketing, generative AI now boosts our marketing efforts in ways we couldn’t have imagined three years ago.
But while 78% of companies now use AI, not everyone leverages the technology to its full potential. The savviest agencies, however, are all in. They masterfully combine human smarts and machine power to solve customer challenges, deliver personalization at scale and launch campaigns that deliver impressive results.
If you’re ready to up your AI game, partner with one of the 10 best AI-powered agencies that lead the charge in 2025. With only 2% of creative teams fully integrating AI, Superside stands out as the clear frontrunner.
What are AI-powered agencies?
When you read “artificial intelligence,” chatbots or auto-generated content may spring to mind. But these applications barely scratch the surface.
Today’s AI-powered agencies take things much further and use platforms like ChatGPT and Claude.ai to supercharge their marketing campaigns. They use artificial intelligence technologies and machine learning not just for content production but also for design, strategy, analytics, PR, sales and more.
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These agencies know that when you combine generative AI with human creativity, you crack open a whole new level of speed and scale. And with today’s creative teams under immense pressure, this is crucial.
An AI-powered agency worth its salt considers the following:
- Creative automation: Thanks to AI, agencies can now generate, adapt and version visual assets faster than you can blink. Need 25 ad formats for different platforms? Done. Want to localize across 12 languages and still sound unmistakably like you? Easy. Today’s AI-enhanced creative services mean human designers can focus on concept and craft while AI takes care of repetitive design tasks and project grunt work.
- Predictive marketing: Thanks to machine learning and AI-driven predictive analytics, agencies can now anticipate campaign performance, identify high-value opportunities and optimize targeting before the first dollar is spent. They can also make real-time adjustments based on customer data and consumer behavior, which drives smarter spending and better campaign outcomes.
- Generative AI copywriting: Agencies that use large language models and natural language processing can easily generate on-brand messaging for ads, emails, websites and more. The competitive edge today is all about speed and precision. AI empowers agencies to fine-tune tone, format and content for each target segment, which ultimately drives better campaign engagement.
- Data-driven strategy: AI turns numbers into actionable data insights. Today’s AI platforms can analyze real-time performance metrics, customer journeys and even brand visibility at breakneck speed. No more waiting for lengthy reports or post-mortem sessions. AI means marketing campaigns can evolve on the go.
- Marketing automation at scale: From improved lead generation to a better customer experience, AI enables seamless orchestration of complex digital marketing workflows. Hyper-personalization and automated testing connect campaigns across CRM, email, ad, social and web platforms, which boosts efficiency and reduces manual labor.
- Optimized paid media: AI allows today’s agencies to manage and optimize their paid media on the fly. They can adjust bids, creative and targeting based on current performance, which leads to cost savings, a higher return on investment and smarter media spend.
- An enhanced customer experience: Throughout the sales funnel, from first click to final conversion, AI can adapt your marketing materials to where the individual is at. This ensures every interaction is timely, relevant and tailored to move prospects seamlessly toward a purchase.
In 2025, the world’s best AI-powered agencies don’t just automate repetitive tasks (though they do that, too). They build high-converting marketing campaigns and transform how enterprises approach marketing strategy, lead generation, content marketing and customer experience.
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Why businesses choose AI-powered agencies
This isn’t just another tech fad. It’s the new creative standard. The rise of artificial intelligence marks a fundamental and strategic shift in how creative work is done.
Here’s why AI agencies are the way to go:
1. Faster time-to-market
Speed is the new currency. With artificial intelligence, human operators can reduce campaign deployment times by up to 50%.
With AI powered tools that automate processes, version content instantly and adapt strategies live, brands can go from idea to execution in days, not weeks.
2. More personalized marketing at scale
Generic “spray-and-pray” content marketing is out: 73% of customers expect brands to understand their unique needs and expectations, which means personalization is what gets your message opened instead of sent straight to the trash.
AI agencies can deliver personalization through dynamic content generation, targeted digital marketing and real-time customer journey mapping powered by machine learning.
3. Better data analysis for campaign performance
Today’s artificial intelligence platforms don’t just crunch numbers; they help human workers better understand customers. In fact, top agencies are 74% more likely than mainstream ones to use machine learning to better understand consumer behavior.
Today’s top AI-powered agencies use data science, machine learning, predictive analytics and AI algorithms to optimize live digital advertising campaigns and deliver better results.
4. Cost-effectiveness and operational efficiency
AI could contribute up to $6.6 trillion in global productivity gains and cost savings. Think about it: Instead of hiring freelancers to write 50 ad variants, AI drafts them in minutes. Your creative team simply polishes the best ones. Time and money saved. ✅Your AI-powered agency can help you reduce manual tasks, scale your content production and ensure your resources go exactly where they matter most.
5. Improved creative quality through AI + human collaboration
In 2025, AI-powered agencies prove that when you combine human ingenuity with the speed, scale and analytical power of artificial intelligence, you get creative output that’s not just faster, but smarter and more impactful than ever before.
What’s more, 41% of consumers say they want more personalized deals and offers. AI can get you there. In fact, 71% of marketers who use AI report that it enables them to personalize customer experiences beyond anything previously possible, and companies that tap into AI personalization see a 5 - 8X ROI on their marketing spend.
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The top 10 AI-powered agencies in 2025
A successful shift to AI-driven marketing takes more than just a Perplexity Pro subscription. You need the right agency partner in your corner.
It’s no longer about if or when to use artificial intelligence but which experts you trust and how you’ll weave AI into your strategy (which will definitely happen).
Source: The Overcommitted Report
The real question: Who’s leading the pack? Here are the 10 agencies that set the standard for AI in marketing.
1. Superside: More than an AI-powered agency
Type: AI-powered creative and marketing services(including AI consulting).
Industry focus: Enterprise brands, especially in SaaS, fintech and eCommerce.
Best for: Scalable, always-on design and creative solutions with AI enhancement.
Superside isn’t a traditional agency. We’ve redefined what it means to deliver design at scale.
As the world’s leading AI-powered creative service, we seamlessly integrate AI into our workflows and offer enterprise brands (especially in SaaS, fintech and eCommerce) a powerful combo of AI technology and human ingenuity.
Superside AI is at the heart of all our operations, automating tasks and various aspects of the creative process, from concept creation, smart project management and asset creation to brand versioning and governance. This result? Faster turnaround times, consistent brand messaging and lower costs.
Our commitment to AI innovation also delivers real results: Forrester Consulting found that Superside achieved a 94% ROI in just six months for our customers and generated $4.16 million in business for them over a three-year period. We also saved them $1.9 million on agency costs and $1.2 million on internal labor.
One of our AI-led campaigns, which aimed to address some of the most common concerns surrounding AI, is a showcase of what happens when bold ideas meet cutting-edge AI technology.
We used AI in our design process to create three creative concepts, three fully developed landing pages, 70 static ads, three explainer videos and more in record time. Our team doubled their usual design production speed, cut project costs by up to 70% and scaled their creative output by 10x.
Our marketing and creative efforts aren’t about replacing human creativity but rather about enhancing it. With over 40 AI workflows and +90% of our creatives AI-certified, we continue to deliver streamlined, scalable and high-quality creative assets for enterprise customers.
Explore Superside’s AI-Enhanced Creative Services
Want to leave the AI integration to us? See how we can deliver creative that performs for your brand at faster speeds, greater value and larger scale.
2. Jellyfish
(Source: Jellyfish)
Type: Full-service digital marketing.
Industry focus: Enterprise and eCommerce.
Best for: Companies on the hunt for advanced media buying, performance marketing services and scaled digital marketing.
Jellyfish is known for its pioneering use of AI agents in media buying.
The marketing agency has replaced portions of its traditional human media buyers with bots to reduce campaign launch times by 65%. Its AI agent automates workflows such as bidding, placement and targeting across platforms like Google and Meta.
Aside from being the first global company to connect content, data and media in real-time, Jellyfish also has a dedicated AI Studio. Like Superside, this team sees AI as a true collaborator in campaign execution, not just a tool.
When M&S, one of the United Kingdom’s largest retailers, needed same-day turnaround on their product descriptions, Jellyfish dived right in (pun intended) with a GenAI solution. The result: 80% faster content delivery, a 30% reduction in unit costs and a 25% boost in production capacity.
3. Cognitiv
(Source: Cognitiv)
Type: Programmatic media and targeted advertising.
Industry focus: B2C brands, eCommerce and digital-first advertisers.
Best for: Brands wanting to simplify messy, complex customer journeys.
While many agencies slap AI on top of existing tools, Cognitiv builds deep learning models from the ground up for each customer, functioning as an AI marketing technology provider . These aren’t off-the-shelf solutions; they’re custom neural networks that learn how each audience segment thinks, shops and converts.
This team thrives on challenges, especially those involving spaghetti-like customer journeys. Their idea of fun is to create structured, predictive journeys that drive results.
A fizzy drink brand called Welch’s used Cognitiv’s approach to optimize dynamic pricing and ad placements during a seasonal sales cycle. With the help of AI, the team delivered a 25% increase in click-through rates.
During the process, the team used AI for advanced predictions to identify high-intent consumers.
4. Omneky
(Source: Omneky)
Type: AI-led creative and performance marketing.
Industry focus: B2C, eCommerce, early-stage startups.
Best for: Brands that need to quickly test and scale ad creative across multiple platforms.
Omneky combines machine learning, computer vision and performance data to create and optimize ad creative at scale, while innovating creative services as we know them. With AI’s help, they automatically generate visuals and copy across platforms like Facebook, Instagram and Google.
This team’s marketing efforts involve the analysis of top-performing ads to identify the most successful elements (e.g., colors, phrasing and layout). Subsequently, they create dozens of new variations tailored to each audience segment.
Makeup brand Omiana turned to Omneky to scale their ad output using GenAI. The result was record-breaking revenue, with a 3.5x increase in ROI and a 200% rise in YoY sales.
5. Atomic Digital Marketing
(Source: Atomic Digital Marketing)
Type: AI digital marketing agency.
Industry focus: eCommerce, retail, enterprise marketing teams.
Best for: Brands and agencies that seek high-performing ad creatives at scale.
Atomic brings big-agency thinking with small-team speed.
Based in the United Kingdom, this team develops AI-driven marketing strategies to help companies enhance their brand identity. From smart SEO that learns as it ranks, PPC campaigns that optimize in real-time and content that feels handcrafted, Atomic uses AI for it all.
When BioEffect approached this team for a web refresh, Atomi delivered a transformation worthy of a dramatic before-and-after reveal.
They used AI to personalize content delivery (yes, your skincare recommendations just got smarter), fine-tuned the site’s speed and SEO with predictive models, and turned what was once a basic eCommerce site into a conversion machine.
6. Oysters AI
(Source: Oysters)
Type: AI marketing agency.
Industry focus: SaaS, eCommerce, publishers, performance marketers.
Best for: Brands on the hunt for visually stunning, AI automation in design.
Oysters is an AI-first creative marketing agency that doesn’t just use artificial intelligence. AI technology builds its strategies from the ground up. The team uses custom-trained AI models, which include fine-tuned solutions like LoRAs, to align creative output with each customer’s objectives.
A case in point is its El Ganso and ACCIONA Energy campaign, in which the Oysters team launched sustainable sneakers with AI-generated product visuals. The images looked so real, you’d think they came from a $100,000 photo shoot.
For this campaign, Oysters used generative AI to concept, create and deploy creative at speed. The campaign blurred the line between human-made and AI-crafted, which generated significant buzz for the sneaker brand and agency.
7. Keenfolks
(Source: Keenfolks)
Type: AI marketing and digital transformation consultancy.
Industry focus: Enterprise, FMCG, global brands.
Best for: Multinational companies that want to integrate AI into their marketing strategies.
Keenfolks doesn’t want to run your Facebook campaigns. This team wants to flip your marketing model into something smart, scalable and future-fit.
The agency uses its AI capabilities to look for cross-market efficiencies and region-specific opportunities. It also cuts wasteful spending to help its enterprise and global brands get more from their media budgets.
Take the team’s work with Coca-Cola FEMSA, the world’s largest Coca-Cola bottler. Keenfolks created a premium content hub with the help of specialists across shopper marketing (POS and merchandising), digital marketing and creative.
Together, they launched a “Content Lab” powered by AI that streamlined content production, automated distribution and brought regional teams into perfect sync.
8. VCCP
(Source: VCCP)
Type: Global creative agency with a dedicated AI division.
Industry focus: Small businesses, digital agencies and eCommerce.
Best for: Brands that want to automate and scale their social media content creation.
VCCP’s Faith division is what happens when a world-class ad agency gets serious about responsible AI and decides to have a little fun with it.
Faith (VCCP’s AI tool) uses generative AI to solve real-world problems with a creative twist. One example is their campaign for O2 that featured Daisy, the world’s sassiest virtual granny, designed to troll scammers.
Daisy used conversational AI to engage phone fraudsters in lengthy, winding conversations that wasted their time and protected genuine users. Her witty, relentless and surprising charm turned cybersecurity into a viral talking point.
Faith also helps VCCP’s teams move faster in other ways. For example, it uses AI to generate creative variations, analyze audience sentiment and iterate on ideas in real-time.
9. NoGood
(Source: NoGood)
Type: AI-driven digital marketing.
Industry focus: eCommerce, retail, B2B.
Best for: Tech and SaaS brands that want to scale fast.
This AI marketing agency drives business growth through AI experimentation. Their philosophy? No fluff. No jargon. Just smart, scrappy marketing strategy with AI at the center of it all.
Take a look at what NoGood achieved for ByteDance’s productivity platform, Lark: When Lark wanted to break into the U.S. market, the NoGood team built a full-funnel growth strategy with AI-driven SEO and real-time actionable insights.
Within months, Lark’s sign-up rate shot up 69%, and organic traffic skyrocketed by 879%.
10. Content Whale
(Source: Content Whale)
Type: Content creation AI marketing agency.
Industry focus: B2B.
Best for: Copywriting for business communications.
Content Whale is for brands that want to swim in the deep end of the content creation ocean and live to tell the tale. A finely tuned blend of AI tools and human writers enables this AI marketing agency to produce ready-to-go content.
One of this team’s success stories is the work they did for KnowledgeHut.
When the global edtech leader needed a content partner that could scale with ease, Content Whale delivered over 1.5 million words of content. The project included SEO-optimized blogs, course descriptions and landing pages, all tailored to resonate with learners worldwide.
Generative AI not only helped with content creation but also streamlined the entire editorial workflow. Ultimately, Content Whale’s team could dramatically cut the delivery time without compromising on clarity or compliance.
In the AI-powered game, Superside’s already won
If marketing or creative production feels like you’ve been dropped into a maze, where every turn reveals a new platform and another looming deadline, artificial intelligence is about to hand you the map.
The world now has the tech and marketing teams to help you move faster, work smarter and scale creative like never before. And when it comes to AI + creativity, Superside is in a league of its own.
Make us your creative team’s creative team for always-on access to top-tier design talent, backed by a flexible pricing model, AI integration and technical expertise. Our AI-driven operations streamline everything, from smart briefs and automated brand versioning to consistent brand governance through responsible workflows.
Whether you’re working on a massive rebrand or just trying to get through Monday, Superside is the answer.
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Meet Roger, a content marketer driven by his love for online search, digital marketing, and performance marketing. When he's not immersed in the latest updates on Google, AI and social media, you'll find him passionately crafting strategies to simplify online searches for people, sparing them the frustration of navigating through endless pages. As a marketer, Roger Match has turned into the perfect match for Superside, helping us showcase our purpose, objectives and essence to the world.
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