Background
Third Street Digital, a small marketing agency in Ohio, was dealing with budget constraints and wanted to make the most of their subscription with Superside. They aimed to tackle their creative challenges efficiently and effectively.
THE BRIEF
Third Street Digital needed a large number of high-quality images to fuel their emails and ads. They clearly described what they wanted to see in each image within three categories (lifestyle, diversity in ages, families, races, and multi-generational families) and specific scenes from the four seasons (spring, summer, autumn, and winter).
Superside suggested creating a custom AI Library just for Third Street Digital: uniquely crafted images no other company could find in a stock photo library, and much more cost-effective than photoshoots involving multiple locations and diverse kinds of people.
The woRK
In just three days, Superside delivered an outstanding AI Library that no human-only team could have created in such a short timeframe, even if they had worked around the clock. We used ChatGPT for prompt ideation and MidJourney for image generation. We refined the images with traditional tools such as Photoshop and used Magnific in post-production for image enhancement.
THE IMPACT
The results were phenomenal, with Third Street Digital saving 85% of the design hours required for such an extensive project.
Third Street Digital saved 85% of the design hours and budget required for a similar project.
Superside delivered a comprehensive AI Library in record time (3 days).
All the images are custom-made to suit Third Street Digital's specifications.
Get high-quality creative, ship campaigns faster and stand out from the competition.
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Increase your design capacity without additional hiring and with fewer vendors to manage.
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