Lucas Yu

Associate Creative Director
Expertise
Brand Identity
Lucas's articles
10 min to read

6 branding trends to elevate brand design in 2025

With millions of ads, videos and useless content pieces vying for B2B and B2C consumers’ attention, standing out has never been more challenging. It’s worth remembering that it only takes a viewer 50 milliseconds to judge your brand design, with strong visual elements like signature colors increasing brand recognition by up to 50% (think Starbucks green and Coca-Cola red).