Customer Stories > Pixlmob's AI-Powered Rebranding Journey
Pixlmob and Superside Partnership: Elevating Real Estate Media with AI-Driven Rebranding
Increase in design speed

2X

Unique images generated

400+

Brand consistency

100%

Background

Connecting Talent in Real Estate Photography

Pixlmob, The Real Estate Media Editing Marketplace, is an online marketplace that connects real estate photographers with verified photo editors.

THE BRIEF

Designing a New Visual Era for Pixlmob

Pixlmob was ready for a complete brand makeover, starting with refreshing their logo and revamping the overall look of all their brand materials. They focused on sprucing up everything from color schemes to typography and even planned a thorough review of their UI/UX. Keen to stay ahead of the curve, Pixlmob also decided to weave AI into their design process. This move was about boosting efficiency and bringing in cutting-edge imagery that shows off their innovative spirit.

Our guidance

Superside's creative experts leveraged AI to explore shapes for symbols and logotype designs quickly. This approach reduced the time invested in the exploratory stage, allowing us to focus more on the development and refinement stages.

The woRK

Leveraging AI for Design Excellence

Pixlmob plugged Superside into their in-house team as their AI-powered creative extension. We collaborated seamlessly to build the foundations of the new brand (color palette, logo, shapes, backgrounds, typography, etc.) and a comprehensive, tailored image library combining photography and graphic elements to fuel all marketing activities.

 
 

Color palette
Logo
Shapes
Backgrounds
Typography
Brand photography
Key visuals

AI tools
  • ChatGPT
  • Midjourney
  • Adobe Firefly
  • Adobe Photoshop
  • Vectorizer AI

THE IMPACT

A Refreshed Visual Presence in the Market

Pixlmob's rebranding, supported by Superside's expertise, significantly strengthened their visual presence in the market.

Unique content

Pixlmob crafted a library of 400+ images specifically tailored to their brand identity.

Creative speed

Combining AI with traditional design streamlined the design process, allowing the delivery of assets 2X faster.

Brand consistency

Superside creative experts effectively guided AI tools to ensure 100% consistency in all brand materials, reinforcing Pixlmob's identity.

Superside: The New Way to Get Creative Done
Superside: The New Way to Get Creative Done

Superside: The New Way to Get Creative Done

Plug a fully-stacked design team into your business to create unforgettable branding

THE #1 CAAS SOLUTION

Why choose Creative-as-a-Service with Superside?

Book a demo
Improve your marketing performance

Improve your marketing performance

Get high-quality creative, ship campaigns faster and stand out from the competition.

Be more agile & responsive

Be more agile & responsive

Never say no to another project request. Get a hassle-free creative partner that can keep up.

Elevate your team

Elevate your team

Allow your in-house creatives to focus on more strategic projects. Get new ideas & continuous design inspiration.

Save time & be more cost-efficient

Save time & be more cost-efficient

Increase your design capacity without additional hiring and with fewer vendors to manage.

Superside is a revolutionary way for businesses to get good design done at scale.Trusted by 450+ ambitious companies, Superside makes design hassle-free for marketing and creative teams. By combining the top 1% of creative talent from around the world with purpose-built technology and the rigor of design ops, Superside helps ambitious brands grow faster. Since inception, Superside has been a fully remote company, with more than 700 team members working across 57 countries and 13 timezones.
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