FROM AI UNCERTAINTY
TO CREATIVE SUPERPOWER
Creative and marketing teams are under pressure to adopt AI — but what actually works in practice?
Watch how leading teams are navigating the next chapter of AI — with real workflows, practical examples, and smarter ways to combine systems with human expertise.
Meet our speakers
The future of creative (and AI’s role in it)
Creative work is being redefined. In this opening keynote, Jen shares Superside’s AI-first vision for modern creative teams — moving beyond scattered tools toward systems that unlock real capacity, clarity, and creative freedom. A forward-looking perspective on creative and why this moment matters.
The creative breakpoint:How teams are navigating AI today
The hype around AI is loud. The reality is nuanced. Grounded in insights from Superside’s Breakpoint report, this interactive panel explores how leading creative and marketing teams are navigating AI today. What’s working, what’s falling flat, and where they’ve seen real impact.
Getting past the messy middle: How I make AI stick
The hardest part of AI adoption isn’t choosing tools — it’s leading the shift. Join our fireside chat on what it takes to move beyond the messy middle of AI adoption. It's the real leadership work: helping teams move from anxiety and overload to confidence, clarity, and forward motion.
From brief to brand-perfect:How AI-first creative scales
AI can unlock extraordinary speed and scale if you can guide it. Join our speakers as they unpack the pain of AI uncertainty from inconsistent briefs to scaling creative across teams. Plus see a live demonstration of how Superside's Brand Brain turns that friction into clarity and creative momentum.
Beyond the AI hype:What great creative looks like in 2026
AI is quickly becoming table stakes. Creative leadership is what will set teams apart. Join our speakers as they share their perspectives on what exceptional AI-powered creative will look like in 2026 and beyond and how ambitious teams are turning uncertainty into creative advantage.
Explore more Superside Events
Creative work isn’t easy—we get it. That’s why we bring together industry leaders to share insights, spark ideas, and help you level up. Check out our other events for more inspiration, strategies, and expert advice!
