Inside Typeform's AI Kitchen with Dimitra Papastathi
The summit opened the conversation. This is where it continued.
In this exclusive After Party Webinar, Dimitra Papastathi, Former Head of Creative at Typeform, walked us through the real story behind the AI Kitchen: how her team went from everyone experimenting in silos to a shared system for AI adoption.
Thursday, April 16, 2026 | 12 PM ET
Hosted by Rafael Costa, Creative Lead & AI Facilitator at Superside
Our speaker
Step inside Typeform’s AI Kitchen. Dimitra Papastathis shared how her team turned fragmented AI experimentation into a shared system — bringing visibility across teams and scaling adoption without losing creative control.
Here are five ways to move from fragmented experimentation to a shared system.
Missed a moment or want a quick recap?
Here are the top insights from our discussion!
Fragmented experimentation is the real problem (not the tools)
When teams experiment in silos, learnings go unused, and work gets duplicated. A shared system changes everything.
Tools mentioned: Midjourney, Firefly, ChatGPT, Gemini
Build a ritual, not just a habit
Every two weeks: pick a real use case, test a tool live as a team, and document the results. Simple, repeatable, effective.
Tools mentioned: Fora, Crea, Visual Electric, Artlist, Firefly
Apply creative thinking you already know
AI accelerates the process — it doesn't replace it. Reusable prompt templates, mood boards, defined characters: same thinking, faster execution.
Tools mentioned: ChatGPT, Fora, Figma
Start with an honest conversation (before any tool)
Know where your team stands — their gaps, fears, and comfort levels. Then focus only on use cases that actually apply to your work.
Make AI enablement official
Put it in the roadmap. Planned time builds shared ownership and accountability — and, unexpectedly, stronger team relationships.
Explore more Superside Events
Creative work isn’t easy—we get it. That’s why we bring together industry leaders to share insights, spark ideas, and help you level up. Check out our other events for more inspiration, strategies, and expert advice!
