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INFOGRAPHIC: Why Design-Led Companies Can Bank on Success

Amrita Mathur
Amrita Mathur
5 min read
INFOGRAPHIC: Why Design-led Companies Can Bank on Success

Great design is critical for business success—but it doesn’t come easily, especially when it needs to be delivered at scale. That’s why many of the world’s most recognizable brands—from Facebook to Airbnb, Wells Fargo to Pinterest—have instituted in-house design operations teams to manage the creative process effectively and efficiently. Without them, there would be no way to measurably scale up design production at the speed that the market demands. And no self-respecting business wants to be left behind because they couldn’t keep pace, do they?

As our infographic demonstrates, companies that invest in great design get great financial results. They also develop a deeper understanding of their customers and make better decisions as a result of the continuous feedback loop that the design process enables. Check it out and see how some of the world’s biggest brands are winning because they put design first.

Click to view larger as a PDF:

Published: Oct 2, 2019
Amrita Mathur
Written by
Amrita Mathur
Amrita is a veteran B2B SaaS marketer and the VP of Marketing at Superside. Her core belief to growth is that great execution is the ultimate differentiator. In her spare time she paints in acrylic and works on feature-films with her husband.

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Trusted by scale-ups and enterprise teams, Superside makes design hassle-free for Marketing, Sales, Creative and Product Design teams by combining top designers and project managers from all over the world, with purpose-built technology and the rigour of designops. Since inception, Superside has been a fully remote and distributed company based in Palo Alto, California, with 180+ employees working across 50+ countries and 19 timezones.
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