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Blog > Digital Advertising

Digital Advertising

Digital Advertising
Why Your Marketing Strategy Works Hard for Its Money (And It Should)
Digital Advertising
8 min read

Why Your Marketing Strategy Works Hard for Its Money (And It Should)

Marketing strategy is your battle plan in the war for attention. It's where you start when choosing tactics and what you come back to when measuring results.
Michelle Mire
Senior Content Marketing Specialist
Aging Ads? Stellar Creative is Your Secret Sauce
Digital Marketing
8 min read

Aging Ads? Stellar Creative is Your Secret Sauce

Creating an effective digital ad is only half the battle—making it last is the other half. You can’t stop time or the need for powerful, compelling creative.
Michelle Mire
Senior Content Marketing Specialist
2 Design Tactics to Triple Your Click-Through Rate Right Now
Digital Marketing
4 min read

2 Design Tactics to Triple Your Click-Through Rate Right Now

Clicks are the marketer's currency. Creative design is what wins them. Check out what Superside's experts advise.
David Wilson
Senior Content Marketing Specialist
4 Signs Your Creative Agency Is a Bad Friend
Design
5 min read

4 Signs Your Creative Agency Is a Bad Friend

If your creative agency does any of these four things, they might be a bad friend. Learn more about our view on a healthy creative relationship!
David Wilson
Senior Content Marketing Specialist
How Killer Content Spins Your Marketing Flywheel Like a Boss
Digital Marketing
4 min read

How Killer Content Spins Your Marketing Flywheel Like a Boss

The marketing flywheel is propelled by customer experiences. But it isn't just customers that make the wheel spin—your content is an equally important force.
Michelle Mire
Senior Content Marketing Specialist
Is the Marketing Funnel F***ed?
Digital Marketing
6 min read

Is the Marketing Funnel F***ed?

Marketers are questioning the funnel. Is there any use for it these days?
Amrita Mathur
VP of Marketing
Ad Performance Sucks? Ask These 5 Questions
Digital Marketing
6 min read

Ad Performance Sucks? Ask These 5 Questions

I love it when my display or social media ad performance failed, said no one, ever. Discover 5 questions you can ask to amp up your next digital campaign.
Michelle Mire
Senior Content Marketing Specialist
50+ Amazing Google Slides Themes for Powerful Presentations
Presentation Design
12 min read

50+ Amazing Google Slides Themes for Powerful Presentations

Need help creating powerful and effective presentations? These 50+ amazing Google Slides themes come in multiple styles and are ready for you to download.
Sofie Koevoets
SEO & Content Manager
10 Viral Video Content Ideas From World-Famous Brands
Advertising Design
7 min read

10 Viral Video Content Ideas From World-Famous Brands

Discover how world-famous brands use video content in their marketing strategies by taking tips from their award-winning campaigns.
Kyle Weber
Sr. Video Content Marketing Specialist
Marketing Automation Tools: The Smart Bet Your Business Needs
Digital Marketing
11 min read

Marketing Automation Tools: The Smart Bet Your Business Needs

Grow your business with these top marketing automation tools that are easy to integrate into any design strategy while helping increase productivity.
Sofie Koevoets
SEO & Content Manager
The Definitive Guide To Cross-Channel Marketing
Brand Management
6 min read

The Definitive Guide To Cross-Channel Marketing

Cross-channel marketing is the linchpin of your marketing strategy. In this guide, we’ll show you exactly how to boost your brand through cohesive design.
Sofie Koevoets
SEO & Content Manager
How to Make the Most of A/B and Split Testing
Digital Marketing
8 min read

How to Make the Most of A/B and Split Testing

Helpful for newbie & experienced marketers alike, here is everything you need to know to gain valuable insights from customer data using A/B & split testing.
David Wilson
Senior Content Marketing Specialist
10 Best Practices For Beautiful UX Design
Design
13 min read

10 Best Practices For Beautiful UX Design

Create brilliant UX designs using these best practices and avoid common mistakes so you can develop your reputation as a designer.
Piotr Smietana
Marketing Creative Director
Everything You Need to Know About Digital Advertising in the Modern Age
Digital Marketing
14 min read

Everything You Need to Know About Digital Advertising in the Modern Age

Digital advertising is the bread and butter of marketing in an increasingly online world. But what is it and how does it impact your overall advertising efforts?
Sofie Koevoets
SEO & Content Manager
Exceptional Design is Key for Captivating Content Marketing
Design Strategy
6 min read

Exceptional Design is Key for Captivating Content Marketing

Content marketing is the best way to engage your audience. But if you want to stand out from the crowd, you need to leverage exceptional design.
David Wilson
Senior Content Marketing Specialist
5 Counterintuitive Yet Surprisingly Effective Content Marketing Strategies
Design
10 min read

5 Counterintuitive Yet Surprisingly Effective Content Marketing Strategies

In an overcrowded online world, counterintuitive marketing strategies like zero-click content can be a powerful springboard, here’s how you can do it.
Michelle Mire
Senior Content Marketing Specialist
Digital Asset Management: How to Boost Your Creative Flow
Brand Management
9 min read

Digital Asset Management: How to Boost Your Creative Flow

Learn about the benefits of digital asset management (DAM) and how it can help your business work more efficiently.
Sofie Koevoets
SEO & Content Manager
5 Tips to Add Momentum to Your Content Marketing Process
Digital Marketing
11 min read

5 Tips to Add Momentum to Your Content Marketing Process

As part of our Momentum Summit, we got some of the smartest content marketers to share their insights on what brands can do to boost their buyer journey.
Diana Kolesarova
Content Marketing Manager
The 5 Biggest Marketing Design Tools (Are They Right for You?)
Digital Marketing
6 min read

The 5 Biggest Marketing Design Tools (Are They Right for You?)

See our list of the most common marketing design tools to create content. From video marketing to social media marketing, we've got you covered!
David Wilson
Senior Content Marketing Specialist
The 6 Hottest Color Trends for 2023
Design Inspiration
8 min read

The 6 Hottest Color Trends for 2023

Color theory is every brand’s ally. Superside will show you how designers and marketers are using it in 2023 - with examples.
David Wilson
Senior Content Marketing Specialist
Social Media Ads: Best Practices and Examples
Brand Management
9 min read

Social Media Ads: Best Practices and Examples

Wondering how to make your social media ads stand out from the competition? Check out these best practices and examples for inspiration.
Cassandra King
Head of Content & Community
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