AI Content Central

Welcome to your go-to destination for expert insights, strategies and tools on leveraging AI in marketing and creative that help you stay informed in a rapidly evolving landscape.

SUMMIT
The Infinite Canvas: Exploring AI’s Creative Potential

Re-live our May 2024 dive deep into AI's real-world impact on marketing and creativity and learn about opportunities with AI from leading experts in the field.

WEBINAR
AI Uses in Creative Workflows

What could AI do for your creative workflows? This session explores AI adoption tactics, workflow benefits, and global team alignment strategies with real-world examples and case studies.

GUIDE
The Creative Leader’s Guide to Accelerating AI Adoption

Learn from the experts how to approach AI integration from a strategic human- and workflow-centric approach.

WEBINAR
Unleash AI's Power in Marketing

Uncover actionable insights for global growth using AI in marketing and creative from Picsart's Strategy and Growth Advisor Tatevik Maytesyan.

QUIZ
Are You an AI Novice or Enthusiast?

Take the quiz and learn where your organization stands when it comes to the adoption of AI within your company's workflows and processes.

MUSIC
The Greatest Marketing and Creative Hits of 2024

Listen to the best AI-generated music album of the year, created almost entirely with AI. Take a listen and decide which is your favorite track.

VIDEO
Get Answers To All Your AI Questions

In this series, Superside's AI expert, Phillip Mags answers some of the most common questions about AI in its impact on marketing and creative.

PLAYBOOK
How AI Can Replace Stock Images

Learn how generative AI tools, like Midjourney, can be used to help brands build custom image libraries quickly and efficiently for greater variety and speed to market.

SUMMIT
Prompt Summit: Drive Creative Performance With AI

Watch 9 curated sessions from this Dec 2023 virtual summit to explore the future of creative teams as well as AI in advertising, content and beyond.

A Creative Leader's Guide to Accelerating AI Adoption

AI Adoption Isn't Just About the Tools

Learn why an approach that empowers people and ensures best practices brings better results.

AI Design Articles
16 min read

How to Start Gen AI Training for Creative Teams: Steps & Expert Advice

The creative industry has never moved this fast. AI image models improve every week, video tools get better by the day, and new cross-media creative tools are launched as we speak. For many overstretched creative teams, the pace feels exciting and overwhelming at the same time. Most creative leaders know they need to adapt quickly, especially as AI-powered creative services become essential in modern design operations. But many don’t quite know how to tap into AI’s full potential.
12 min read

2025’s top 10 generative AI advertising campaign examples

Enterprise brands can't use AI as a quiet behind-the-scenes tool anymore. It’s also no longer a novelty. Many top brands and design agencies now use AI to push the creative envelope and engage target audiences in exciting new ways. AI has opened the door to bold new advertising strategies, as the AI ad creative examples in this article show. But the technology also introduces risks. Without proper human oversight, AI ad campaigns can easily fall flat and lead to lost audience trust.

8 ideas & steps to scale graphic design with custom GPTs

Creative teams everywhere are being asked to deliver more design work in less time, with tighter budgets. It’s therefore no surprise that custom GPTs have become essential tools for graphic designers and other creatives who want to speed up their workflows and create standout work. A GPT, or Generative Pre-trained Transformer, is an artificial intelligence language model trained to understand and generate human-like text. Some systems, like ChatGPT or Gemini, can also work with image-generation or vision models.
Subscribe to our newsletter

Join 70K+ creatives and marketers

Subscribe to The Creative Brief for the latest events, articles and insights sparking industry-wide interest.

AI doesn’t replace creativity, it multiplies it

We believe humans & AI are better together. And we want our customers to see the maximum benefit of this new era.

Your marketing and creative team knows that there are truly endless possibilities when it comes to creative. And incredible efficiency gains to be found. As an extension of your in-house team, Superside will help you navigate these opportunities and pass all the benefits to you, our customers.

 
the solution

Superside’s AI Services

AI-Enhanced Creative

Hit today’s deadline while saving budget. Superside’s AI-Enabled Creative Services are a direct extension to your team, giving you a shortcut to an AI-powered creative team to achieve the speed and scale your campaigns need.

AI Consulting

Bring your team into tomorrow’s possibilities by leveraging our expert AI Consulting and model-building services. Define and implement a custom generative strategy that integrates into your workflows, enhances productivity and unlocks new possibilities.

Try Superads Free

Ad Creative That Performs

Get the only AI-powered creative insights tool built for creatives and performance marketers.