Customer Stories > Mysten Labs

Revolutionizing Web3 Through AI Creativity

Mysten Labs & Superside: Revolutionizing Web3 Imagery for a Decentralized Internet
Design time saved

34.37%

Unique images generated

198

Customer satisfaction

5/5

Background

Pioneering a Decentralized Tomorrow

Mysten Labs is at the forefront of constructing the crucial infrastructure for a more decentralized internet. With a team of the brightest minds, Mysten Labs tackles the fundamental challenges in Web3, focusing on security, reliability, and mass adoption readiness.

Their comprehensive approach spans research, development, productization, and growth, executed in parallel to ensure continuous progress. Mysten's commitment is to solve foundational problems, creating tools that empower individuals and creators with unprecedented ownership over their data and content.

THE BRIEF

Creating a Visual Language for Mysten Labs

MystenLabs wanted to develop templates to create rapid, unique, and visually appealing imagery that encapsulates the essence of Web3. How did they describe the visuals to represent the Internet of tomorrow? Abstract, evocative, and stimulating.

Our guidance

After identifying a style that resonated with Mysten Labs, Superside AI experts used tailored permutation settings and carefully crafted prompts to streamline the generation of diverse variations. This efficiency allowed Mysten Labs to swiftly explore various "fantasy" photographic styles and find the perfect match for the brand's identity.

The woRK

Crafting the Future of the Internet Visually

We followed two different directions in our creative exploration journey.

Direction 1

This direction allowed for a broad exploration of concepts, where each image portrays a unique aspect of the digital evolution envisioned by Mysten Labs.

Blockchain in Gaming
Ownership via NFTs
Reshaping the Digital Frontier
Future of Web3 and Gaming
Direction 2

This direction ensures a unified brand visual identity, where each image—while distinct—contributes to a collective narrative about the transformative impact of Web3 and gaming.

THE IMPACT

The Transformative Power of AI-Enhanced Imagery

The collaboration between Mysten Labs and Superside broke new ground, marrying the futuristic vision of the former with the cutting-edge creativity of the latter.

Design hours saved

Mysten Labs leveraged Superside AI expertise to streamline the creative process and reduce design hours by 34.37%.

Unique images generated

Mysten Labs had quick access to 198 unique and visually compelling images, 100% on-brand.

Customer satisfaction

What's the ultimate achievement for a creative? Securing that flawless 5/5 rating from your client, punctuated by a flurry of exclamation marks to showcase their sheer delight.

You've nailed it!!! Super happy with the outcome!!!

Mysten LabsCreative Lead
Superside: Human-Powered Design, Enhanced by AI
Superside: Human-Powered Design, Enhanced by AI

Superside: Human-Powered Design, Enhanced by AI

Extend your in-house creative team to reduce project costs, accelerate timelines and unlock new creative possibilities

THE #1 CAAS SOLUTION

Why choose Creative-as-a-Service with Superside?

Book a demo
Improve your marketing performance

Improve your marketing performance

Get high-quality creative, ship campaigns faster and stand out from the competition.

Be more agile & responsive

Be more agile & responsive

Never say no to another project request. Get a hassle-free creative partner that can keep up.

Elevate your team

Elevate your team

Allow your in-house creatives to focus on more strategic projects. Get new ideas & continuous design inspiration.

Save time & be more cost-efficient

Save time & be more cost-efficient

Increase your design capacity without additional hiring and with fewer vendors to manage.

Superside is a revolutionary way for businesses to get good design done at scale.Trusted by 450+ ambitious companies, Superside makes design hassle-free for marketing and creative teams. By combining the top 1% of creative talent from around the world with purpose-built technology and the rigor of design ops, Superside helps ambitious brands grow faster. Since inception, Superside has been a fully remote company, with more than 700 team members working across 57 countries and 13 timezones.
© 2024 Superside. All rights reserved.