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Gather & Grow

The Role of Storytelling in Marketing and Advertising

Cassandra King
Cassandra King
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12 min read

What does good storytelling marketing look like? Where do you start? We've got insights from brand and marketing experts Kristen King and Markus Botha!

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Superside is a revolutionary way for businesses to get good design done at scale.
Trusted by 400+ fast-growing ambitious brands, Superside makes design hassle-free for marketing and creative teams, by combining the top 1% of creative talent from around the world with purpose-built technology and the rigour of design ops. Since inception Superside has been a fully distributed company, with almost 500 team members working across 57 countries and 19 timezones.