Digital Marketing
Graphic design is key to any digital campaign. Find out how marketers can effectively use it to build brand awareness and influence the customer's decision-making process.
Sub-Categories
Digital Marketing7 min read
Hey Marketer: You’re Thinking About UGC Content All Wrong
Many marketers misunderstand or undervalue UGC content. Those marketers are paying for it in ways they don't know.
Senior Content Marketing Specialist
Digital Marketing3 min read
7 Tips to Create Thumb-Stopping Social Media Hooks
Never hear crickets on social again! Steal Jack Appleby's secrets to social media hooks that stop the scroll, examples included.
Head of Content & Community
Digital Marketing8 min read
Aging Ads? Stellar Creative is Your Secret Sauce
Creating an effective digital ad is only half the battle—making it last is the other half. You can’t stop time or the need for powerful, compelling creative.
Senior Content Marketing Specialist
Digital Marketing6 min read
The 5 Most Important Marketing Metrics in a Downturn
Where should marketers be putting their money in a down market?Senior Content Marketing Specialist
Digital Marketing4 min read
2 Design Tactics to Triple Your Click-Through Rate Right Now
Clicks are the marketer's currency. Creative design is what wins them. Check out what Superside's experts advise.Senior Content Marketing Specialist
Digital Marketing8 min read
Social Media Graphics: Ultimate Step by Step Guide (2023)
Dive into our 2023 guide on social media graphics. Learn how to create captivating visuals that boost engagement and elevate your brand's online presenceHead of Content & Community
Digital Marketing4 min read
How Killer Content Spins Your Marketing Flywheel Like a Boss
The marketing flywheel is propelled by customer experiences. But it isn't just customers that make the wheel spin—your content is an equally important force.Senior Content Marketing Specialist
Digital Marketing6 min read
Is the Marketing Funnel F***ed?
Marketers are questioning the funnel. Is there any use for it these days?
Former VP of Marketing
Digital Marketing6 min read
Ad Performance Sucks? Ask These 5 Questions
I love it when my display or social media ad performance failed, said no one, ever. Discover 5 questions you can ask to amp up your next digital campaign.Senior Content Marketing Specialist
Digital Marketing6 min read
5 Hacks to Scale Your Video Marketing Right Now
Scaling video marketing means moving at lightning speed. It calls for being clever with your workflows—templatizing, recycling, appeasing algorithms and recognizing when you need help. Superside gives advice.Senior Content Marketing Specialist
Digital Marketing13 min read
14 Content Marketing Examples to Inspire Your Strategy
Check out the best content marketing examples! From Netflix to Chili Piper, these brands are paving the way with their world class content.Head of Content & Community
Digital Marketing5 min read
Sorry Growth Marketers, Third-Party Data is OVER: Here’s How to Save Yourself
We marketers have relied on it for too long. Third-party tracking is on the way out, and your business needs to find a new north star, or you're going to have to find a new line of work.Senior Content Marketing Specialist
Digital Marketing11 min read
Marketing Automation Tools: The Smart Bet Your Business Needs
Grow your business with these top marketing automation tools that are easy to integrate into any design strategy while helping increase productivity.
Content Marketing Manager
Digital Marketing8 min read
How to Make the Most of A/B and Split Testing
Helpful for newbie & experienced marketers alike, here is everything you need to know to gain valuable insights from customer data using A/B & split testing.Senior Content Marketing Specialist
Digital Marketing10 min read
Creative Collaboration: Bridging the Gap Between Marketing & Design Teams
Creative collaboration isn’t always easy. Discover the top four issues marketing and design teams encounter and how to solve them, according to experts.Former VP of Marketing
Digital Marketing8 min read
Should You Pivot Your Video Marketing Strategy?
Learn about the latest trends in video marketing services, content marketing video strategy, marketing video production, and B2B video marketing.
Video Production Manager
Digital Marketing14 min read
Everything You Need to Know About Digital Advertising in the Modern Age
Digital advertising is the bread and butter of marketing in an increasingly online world. But what is it and how does it impact your overall advertising efforts?Content Marketing Manager
Digital Marketing7 min read
4 Steps to Becoming an Antifragile Marketing Team
The market is fragile, and marketers are on the hook. Learn how to make your marketing team antifragile and succeed in the storm.Former VP of Marketing
Digital Marketing7 min read
What Creative Marketers Can (and Can’t) Use AI For
AI is already reshaping the marketing landscape. But it can't do everything. Here's what you should (and should not) use AI for.Senior Content Marketing Specialist
Digital Marketing7 min read
15 Free Ad Templates To Save You Time (And Money)
Create effective ad designs that capture customer interest using this complete guide which includes links to free ad templates for social media.Content Marketing Manager
Digital Marketing9 min read
Betting on Performance Marketing? Up the Ante With Quality Creative
Improve your performance marketing with top-notch ad creative. Learn the why's and how's of scaling efficient processes here.Senior Content Marketing Specialist
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