/ 6th Sense
Project Summary

6th Sense

6Sense's flagship annual event, Breakthrough, stands as a beacon of innovation for marketing and sales leaders worldwide. Superside, in collaboration with 6Sense, embarked on a creative journey to bring the AR experience to life. The vision was to create an Instagram filter for an interactive guidebook, effectively translating 6Sense's 5-step methodology for campaign execution into a dynamic, augmented reality format. The task involved not just a simple design job, but an intricate process of revamping original illustrations, 3D modeling, animation, and infusing the project with the magic of AR. The result was a meticulous and immersive AR experience crafted with precision and creativity.