Could you be doing more to connect your brand to your audience? Learn how and when to refresh or rebrand in this interactive session! We’ll show you how to identify the need for a rebrand or refresh, navigate a full refresh, gather feedback, and measure impact.
The difference between a rebrand and a refresh, and how to identify the need for either
How to conduct and navigate a brand refresh
When and how to consult brand equity stakeholders
How to gather customer feedback and measure the impact of a refresh
How to execute and scale your brand with a digital asset management system