Join industry leaders from Airbnb, Skyscanner, Microsoft and more to see how AI is redefining creativity and the way we work. Get the tools, examples, and inspiration to build the future without burning out.
Finding your grip on AI adoption
Behind every fast campaign is a team aligned on purpose, pace, and precision.
Join Jasmine Price (Airbnb) as she breaks down what teams actually need to adopt AI with confidence — clarity, alignment, and shared language. Learn how AI accelerates motion, but meaning, direction, and trust come from the humans leading it.
Show, don’t tell: using AI to pitch ideas better
See how Skyscanner used GenAI to show, not tell—turning early ideas into visuals that sold creative faster.
James Bradley (Skyscanner) reveals how early AI visualizations helped unite stakeholders, unlock approvals, and elevate storytelling. See how a single 3D concept scaled into a global campaign across 19 markets using “adcepts” that sold the idea instantly.
Just use AI, how hard can it be: tips to transform your campaigns
Building a Full Campaign With AI — Live Demo
In this live demo, Phillip Maggs, Júlio Aymoré, and Lucia Quiroga from Superside build a campaign in real time. You’ll see how Superside’s Brand Brain kicks off the process by activating insight agents to surface key information, align strategy, and rapidly generate assets for a scalable campaign system.
Want to try it yourself? Here are the exact Weavy workflows used in the session:
Superside Weavy Video Workflow
Creates a 10-second video with two scenes — a lifestyle opener followed by a packshot on a branded background.
👉 https://app.weavy.ai/flow/TPiTy9bWxSwayopiUrwiE6
Superside Weavy UGC Video Workflow
Generates a 8-second UGC-style video using AI-driven avatars that talk through your product based on the brief.
Staying curious: how to learn when everything is urgent
Building space for experimentation in high-pressure teams.
Hear from leaders at Microsoft, Figma, and Apollo on how they keep teams learning, experimenting, and adapting while the pace of work accelerates. Practical, honest advice on using AI to improve clarity, strengthen culture, and future-proof creative workflows.
Explore more Superside Events
Creative work isn’t easy—we get it. That’s why we bring together industry leaders to share insights, spark ideas, and help you level up. Check out our other events for more inspiration, strategies, and expert advice!
